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How To Use Facebook Video Ads to Generate B2B Leads

KoMarketing Associates

If the webcast is free to attend, be sure to mention this in the ad copy or the video itself as an additional incentive to sign up and lock in that lead. Facebook’s current 2.07 billion active monthly user base grew 16 percent in 2017 from the year prior, according to Zephoria. Entice With eBooks.

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How a Video Library Can Help Power Every Part of Your Business

Vidyard

There comes in a time in every marketer’s career when they involuntarily shriek, “Save us from cat videos!” It gives you the power to put your videos in all the right places and quickly create channels for events, departments, or products. ” Okay, perhaps they don’t use those exact words.

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How a Video Library Can Help Power Every Part of Your Business

Vidyard

There comes in a time in every marketer’s career when they involuntarily shriek, “Save us from cat videos!” It gives you the power to put your videos in all the right places and quickly create channels for events, departments, or products. Okay, perhaps they don’t use those exact words.

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Sales Pipeline Radio, Episode 313: Q & A with Dana Lombardo & Kelly Webb @Keyfactor

Heinz Marketing

This week’s show is entitled, “ Influencing ABX Pipeline with Executive Event Experiences in a Post-COVID World “ and my guests are Kelly Webb Director of Global Marketing Programs and Dana Lombardo Global Field Marketing Director in Cybersecurity at Keyfactor. Our event portfolios is very vast.

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Five Impacts of CMO Budget Cuts – Gartner 2021 CMO Spend Survey

Webbiquity

According to Gartner’s annual CMO Spend Survey, as reported by Laurie Sullivan in MediaPost , “Marketing budgets as a percentage of revenue fell to their lowest level in recent history…Marketing budgets as a proportion of company revenue fell from 11% in 2020 to 6.4% Live Events Won’t Roar Back.

CMO 205
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The Complete Guide to Video Production

Vidyard

Video Trend 5: Event Recordings Are No Longer Treated as an Afterthought 5.1 Keep Promoting Your Webinar After the Live Event 5.1.3 Onboarding Your Remote Sales Team 1.1 Company Onboarding Videos 1.2 Get Set Up on the Tech Stack 1.3 FAQ Videos 2. Training Your Remote Sales Team 2.1 Practice Pitching 2.2 Customer Stories 2.3