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Mobile Location Marketing for Quick Service Restaurants

Porch Group Media

Mobile Location Marketing for Quick Service Restaurants. To better understand these trends, attract new customers, and boost loyalty, quick service restaurants are increasingly investing in location marketing solutions. According to recent research: 69% of QSRs plan to boost location marketing for loyalty programs.

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Tech Talk with Jivox: Personalization and ecommerce marketing

ClickZ

So many disparate marketing tools only make the task tougher. Brands have to, at all costs, find the best way to predict customers’ path-to-purchase that works in the new normal. One of the most dominant needs of a brand is to deliver personalized digital advertising and marketing experiences at scale. About Jivox.

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Digital Advertising – Key Trends Heading into 2020

Porch Group Media

eMarketer ). Native advertising increases purchase intent by 18 percent. eMarketer ). eMarketer ). Mobile ad campaigns are five times more effective than online advertisements. Mobile Marketer ). Appearing in mobile search ad results can increase brand awareness by 46%. Lyfe Marketing ).

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A quick guide to in-game advertising, the next game changer for marketers

illumin

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Here’s why in-game advertising is one of today’s biggest trends in marketing. eMarketer suggests there are approximately 184.6

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A quick guide to in-game advertising, the next game changer for marketers

illumin

With the expansion and continuous development of the video game industry, marketers are capitalizing on its constant innovation through in-game advertising. Here’s why in-game advertising is one of today’s biggest trends in marketing. eMarketer suggests there are approximately 184.6

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The Ultimate Guide of Digital Marketing Statistics Every Marketer Should Know

Porch Group Media

Digital marketing continues to grow. Consumers use multiple online and offline channels when researching and purchasing and often traverse between devices when they do so. Marketers are inundated by more types of digital data and are continually adjusting their strategies to ingest more data and to improve their marketing execution.

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What are CMOs’ Most Important Media Channels?

Porch Group Media

Mobile Video – 56%. Omnichannel Marketing. To reach customers and prospects across all phases of the customer journey, marketers must focus on using all channels in tandem, or at least a mix of channels most suited to the brand’s audience. Emarketer estimated that the ad spending on social video in the US increased by 38.1%