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NitroMojo and Marketing Advocate Specialize in Marketing Automation for Channel Partners

Customer Experience Matrix

These products address several interrelated challenges: distributing leads to partners without losing track of performance; distributing partner-customized versions of company-created content; and helping partners run their own marketing campaigns.

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Content Marketing for Engineers

Industrial Marketing Today

Emerson’s and It’s Never Been Done Before microsite is a good example of powerful storytelling aimed at an engineering and technical audience. However, you can gain some key insights into the art of storytelling to engage with engineers by visiting their microsite. Read my post, “How to Coax Content Out of Engineers” for more on this.

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Only B2B - Untitled Article

Only B2B

Which in return gives the scope to distribute your content to a vast audience of users. In past years they have created ab quality readers helping the publishers to successfully promote new content ventures like microsites. Taking the 6th position on our list Slideshare is an incredibly popular tool among the content syndication tools.

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Viral Marketing for B2B Lead Generation, Part 1: Viral Media

WebMarketCentral

At the game microsite , visitors could choose the type of desk they want to see destroyed, then press a large red “destruct” button to watch the desk get crushed. These are unlikely to get wide viral distribution, but more likely to appeal to people within your target market. Microsites are a third highly-rated viral tool.

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Viral Marketing for B2B Lead Generation, Part 2: Viral Promotion

WebMarketCentral

Another highly useful tactic is producing video-linked press releases, then sending them along with personal notes to individual reporters and distributing them online through services such as PRWeb. Other Viral Promotion Tactics Trade shows – promote your viral content (microsite, video, blog etc.) in your booth.

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The Ultimate Guide to Sales Content Management

Scoop.it

Sales content management software can provide a centralized location to create, store, and distribute material used during the sales cycle. Ideally, you’d have content tracking tools, so you have plenty of analytic data at your disposal that allow you to make better content management decisions. What is Sales Content Management Software?

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Apply Yourself: 28 Marketing Awards Worth Going For

Hubspot

They span a wide array of industries and verticals, recognizing exemplary work on limited budget campaigns, to thought leadership, to lead generation programs. It was the 2016 winner of the "Most Innovative Content Distribution Strategy" category. Since then, a microsite has been dedicated to the partnership.