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4 Small Business Marketing Tools To Generate More Leads

Salesforce Marketing Cloud

Read our free SMB Guide to Sales and Marketing Alignment. Website optimization is a priority for every marketer and a key marketing tool for any SMB, but especially for those that sell, advertise, and target online. Learn more about our small business CRM solutions by following us on Twitter , LinkedIn , and Instagram.

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Best Practices to Plan and Promote a Webinar

Launch Marketing

ON24, a leading webinar marketing platform, recently published their 2017 Webinar Benchmarks Report that provides great information for marketing professionals that are involved with webinar planning and promotion. We’ve summarized the findings below on planning and promoting a webinar. Scheduling a Webinar.

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Demand Generation Blogs Continued

LeadSloth

In the spirit of Twitter’s Follow Friday I’d like to finally publish the remaining Demand Generation blogs that I enjoy reading. Earlier I published the Top 10 Demand Generation vendor blogs and the Top 10 Marketing Automation Blogs. This blog provides a strategic perspective on the demand generation process.

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Interview with Robert Levin

Onalytica B2B

Robert Levin – Chief SMB Officer & Editor-in-chief at RSL Media. Bio: Rob is the CEO and Editor-in-Chief of content development firm RSL Media, specializing in helping enterprise companies achieve their revenue goals through exceptional buyer-aligned content programs targeting small and midsize businesses (SMBs).

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Free and Discounted Tools to Support Intelligent Inbound During COVID-19

SmartBug Media

In fact, we’re seeing free and discounted tools and trainings to support marketing, sales, and service professionals who are practicing Intelligent Inbound ® and might need an extra boost to keep their teams engaged, support demand generation initiatives, and enable sales and service professionals to better meet the needs of their customers.

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5 Marketing Predictions & How To Prepare For Them

Adobe Experience Cloud Blog

Stick with doing great marketing, on the platforms that make sense for your audience—whether that’s on Twitter, Facebook, LinkedIn, SnapChat, or Instagram, etc. Demand Generation: I think Account-Based Marketing is going to pick up major traction this year. Anastasia Pavlova, Demand Generation Programs. Quality over quantity!

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).