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Technical SEO: Everything You Should Know About Sitelinks

Brightedge

Sitelinks are those additional links that appear below the main URL for a particular domain on the SERP. The immediate benefits that sitelinks offer lies in the increase in real estate on the SERP. This additional space on the SERP also helps to build trust and a positive reputation for your organization.

SEO 111
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Should I Host My Content on a Microsite, Subdomain, or Subfolder?

Content Standard

A microsite is a domain that is separate from your brand’s website. You’re creating a new domain, so none of the domain authority from your well-established brand site will carry over. A subdomain is a a separate website on your brand’s domain meant to host content all relative to a common theme.

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Enterprise SEO Software: How to Choose the Best SEO Platform for Large Sites

Single Grain

5) Building High-Value Links to the Target Domain. Link building is the most performed SEO task. High-quality link acquisition needs a solid strategy. You should have data related to: The number of links required to outrank your competitors. Domains that are linking to your competitors but are not linking to you.

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The Real Impact of Mobile-First Indexing & The Importance of Fraggles

Moz

I'll also outline how Fraggles impact the Search Results Pages (SERPs), and why it fits with Google’s promotion of Progressive Web Apps. The SERP has changed in many ways. The most notable thing about Fraggles is the automatic scrolling behavior from the SERP. Let's dive in. Fraggles & Fraggle-based indexing.

SERP 50
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SEO Strategy for Startups: How to Win in 2021

Single Grain

SERP Analysis (can you even rank?). Internal Links. Contains 1-2 deep links to relevant content. Outbound Linking (contains 1-2 links to authoritative & relevant sites). Link building can be a pain in the butt, but here’s an easy way to build backlinks in a very targeted and cost-effective manner.

Startups 114
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Mobile SEO: The Ultimate Guide for Improving Your Site for Mobile Search

seo.co

A few years ago, this meant your mobile searches were far more likely to fetch results that were mobile-friendly, and you might see different layouts for your destination SERP. Unifying SERPs. Mobile and desktop SERPs are different, with different layouts and ranking structures, but they’re gradually growing to become more similar.

SEO 98
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Top 10 Search Engine Ranking Factors: Tips for SEO Success

Single Grain

In the example above, linking to “text” or “should be descriptive” would not be relevant anchor text. This helps both users and search engines understand what the linked page is about. Link Deep: Avoid just linking to your homepage or contact page.