Salesforce Marketing Cloud

AUGUST 17, 2023

A retailer reduced online prices by 1% every time a shopper purchased a particular item. The marketing team thought this retail pricing promotion was genius. Shoppers kept refreshing their screens, expecting others to buy and the prices to drop. But the (heavily inflated) prices didn’t budge, as shoppers continued to wait.

Pricing 52

Pricing Price Planning Lead Ranking 52

SmartBug Media

JANUARY 11, 2023

Gaining the trust of new or prospective customers depends on specific content marketing strategies that fit your company and customer demographics. With most strategies, some type of incentive that intrigues and converts customers is necessary, but not all incentives work as well from company to company. Condition the customer.

Marketing & Strategy 98

Marketing & Strategy Marketing Strategy Content Marketing Planning 98

ATAK Interactive

MAY 2, 2017

We’ve covered effective SEO practices for driving up the number of potential customers to your site ( Article 1 , Article 2 , Article 3 ). The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. However, getting them there is only step 1.

eCommerce 114

eCommerce Optimization Conversion Top of Funnel 114

ATAK Interactive

MAY 2, 2017

We’ve covered effective SEO practices for driving up the number of potential customers to your site. The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. As soon as a potential customer lands on your site, greet them with product offerings that are tailored towards them.

eCommerce 60

eCommerce Optimization Conversion Top of Funnel 60

ATAK Interactive

MAY 2, 2017

We’ve covered effective SEO practices for driving up the number of potential customers to your site. The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. As soon as a potential customer lands on your site, greet them with product offerings that are tailored towards them.

eCommerce 60

eCommerce Optimization Conversion Top of Funnel 60

ATAK Interactive

MAY 2, 2017

We’ve covered effective SEO practices for driving up the number of potential customers to your site ( Article 1 , Article 2 , Article 3 ). The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. However, getting them there is only step 1.

eCommerce 60

eCommerce Optimization Conversion Top of Funnel 60

Biznology

MAY 18, 2010

I recently met Ben at the Search Insider Summit conference in Florida and thought you'd be interested in his take on what some traditional businesses are doing wrong in their customer relationships--in this case, banks. Customers choose payment terms that fit their lifestyle, with easy installment payments and no penalties for early payoff.

Elasticity 80

Elasticity Budget Programs Transparency Work Management 80