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Planning Your Cyber Week Pricing Strategy? Let AI Lead the Way

Salesforce Marketing Cloud

A retailer reduced online prices by 1% every time a shopper purchased a particular item. The marketing team thought this retail pricing promotion was genius. Shoppers kept refreshing their screens, expecting others to buy and the prices to drop. But the (heavily inflated) prices didn’t budge, as shoppers continued to wait.

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E-Commerce Content Marketing Strategies That Don't Involve Discounts

SmartBug Media

Gaining the trust of new or prospective customers depends on specific content marketing strategies that fit your company and customer demographics. With most strategies, some type of incentive that intrigues and converts customers is necessary, but not all incentives work as well from company to company. Condition the customer.

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Modules for Magento Ecommerce Conversion Optimization

ATAK Interactive

We’ve covered effective SEO practices for driving up the number of potential customers to your site ( Article 1 , Article 2 , Article 3 ). The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. However, getting them there is only step 1.

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Modules for Magento Ecommerce Conversion Optimization

ATAK Interactive

We’ve covered effective SEO practices for driving up the number of potential customers to your site. The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. As soon as a potential customer lands on your site, greet them with product offerings that are tailored towards them.

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Modules for Magento Ecommerce Conversion Optimization

ATAK Interactive

We’ve covered effective SEO practices for driving up the number of potential customers to your site. The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. As soon as a potential customer lands on your site, greet them with product offerings that are tailored towards them.

article thumbnail

Modules for Magento Ecommerce Conversion Optimization

ATAK Interactive

We’ve covered effective SEO practices for driving up the number of potential customers to your site ( Article 1 , Article 2 , Article 3 ). The ecommerce sales funnel begins with the initial site visit and ends when the customer makes their final payment. However, getting them there is only step 1.

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The Ultimate Guide to Price Optimization

Hubspot

The right pricing can make or break a business. Copying your competitors might mean starting a price war, but making a guess could leave you balking at abysmal sales numbers. That said, price optimization isn't simple. It requires research to understand both your customers and your business. Price Elasticity of Demand.

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