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10 Social Media Challenges Your Business Must Overcome

Sprout Social

Social platforms like Twitter and Facebook have transformed the way that people communicate and, in the process, have changed the way that businesses interact with customers. In fact, social media’s influence runs deeper than customer engagement. With stats like those, it’s obvious that your business should be active on social media.

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An Introduction to Social Media for Business

Sprout Social

Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Social media allows smaller companies to compete against some of the larger businesses to reach more customers. Get to Know Your Customers With Social Media.

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B2B SEO: How to Rank Your Business Website Higher in Search

Single Grain

Here are some useful B2B SEO stats to whet your appetite: 55% of enterprise-level companies invest more than $20,000 per month in SEO. A good B2B SEO strategy can help you build trust in your market, put your product or service in front of potential customers, and successfully convert them. Difference Between B2B SEO and B2C SEO.

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How to put together a top-tier SaaS marketing strategy

Sprout Social

Customers are cycling through SaaS products like crazy. SaaS marketing is all about long-term customers. In short, SaaS companies are looking to acquire and retain customers for the long haul – years at a time. The SaaS customer journey is complex. Sounds like an understatement, right? Translation? Let’s break ’em down.

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100 Helpful Data Sources for Content Creation

Marketing Insider Group

Their published reports cover all facets of content marketing (ex: their first few listed reports include B2C, manufacturing, technology, B2B, enterprise, and small business). Their blogs are also filled with stats and data, and developers will find their API docs useful.

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Best Metaverse Marketing Agency: Top 10 Choices for 2022

Single Grain

This article lists the top metaverse advertising agencies that will help you offer a customer-centric metaverse experience to maximize your profits. Metaverse Marketing Stats. Therefore, businesses would be able to upgrade the virtual experiences of their customers while reaching them in new and creative ways. Case Studies.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Pricing Based on Customer Expectations , May 26, 2010. Great B2B Marketing Stats (in a GREAT format!) , June 13, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Marketing Finger ( Resources Studies Social Media Consulting ). T-Mobile Curates Web Content , June 29, 2010. June 7, 2010.