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Best B2B Email Marketing Software for 2021

SendX

99firms published some B2B email marketing statistics, one of which said, “Email marketing was the most implemented B2B marketing tactic in 2019.” Since people are on their systems, and emails already for their business, it makes sense to target them with emails. Limited Segmentation. Personalisation, CRM. billion in 2019.

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Top 5 Trends Shaping Small Businesses

Salesforce Marketing Cloud

Disclaimer: All statistics mentioned in this article are sourced from the 6th edition of Salesforce’s Small and Medium Business Trends Report. Every year, lots of small and medium businesses (SMBs) start with high hopes of making it in a tough market, despite facing many challenges.

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Infusionsoft Gains $54 Million for Small Business Marketing Automation, Spends a Bunch on GroSocial

Customer Experience Matrix

GroSocial is an interesting acquisition: about it three years old, it has about 20 employees and more than 25,000 customers. The system makes it easy for small business to generate leads through social marketing campaigns and track results. Actually, I have trouble laying my hands on the actual statistics.

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The Ultimate B2C Marketing Automation Guide: How It’s Different

SendX

B2C short for (business to consumer) marketing refers to the approach of selling goods and services directly to consumers. Some of the popular examples of these companies are Sendx.io (SaaS), Mywish (eCommerce), Amazon (Ecom and Saas combined) etc. These tools were the big corporations’ weapons of mass interaction. Sky's the Limit!

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Seven Groups of Tools for Designing and Optimizing Websites

Webbiquity

Once that’s accomplished, the page should include some additional helpful information about your business, products or services, and customers, and help visitors determine where to go next. Most sources advise doing a redesign about every three years, five at the most.

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Treehouse Interactive MarketingView Combines Demand Generation with Campaign ROI Tracking

Customer Experience Matrix

I originally spoke with Treehouse Interactive in late January, but didn’t write about them because weren’t quite ready to talk about their Salesforce.com integration. They officially announced the Salesforce integration and other changes (more about that later) on March 3. So now the story can be told. ROI reporting.

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10 Ways CRM Software Will Help You Drive Sales and Grow Your Small Business

GreenRope

10 Ways CRM Software Will Help You Drive Sales and Grow Your Small Business. The success of your small business depends on the satisfaction of current customers, and your ability to generate new ones. Imagine, for example, you have an ecommerce business. What Is Customer Relationship Management (CRM)?