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3 steps to find the best email automation tool for you [+ Free Evaluation Template]

Litmus

If you want to propel your email program to the next level, email automation is an excellent place to start. Statistics show that automated emails have a 70.5% What’s more, automated campaigns have been shown to drive 21% of marketing revenue. We even include a free template to help you evaluate vendors!

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Infusionsoft Gains $54 Million for Small Business Marketing Automation, Spends a Bunch on GroSocial

Customer Experience Matrix

Infusionsoft today announced it has acquired social lead generation vendor GroSocial. The system makes it easy for small business to generate leads through social marketing campaigns and track results. Implementation services go beyond training to actually setting up initial marketing programs.

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The 14 Best Marketing Automation Tools for Your Business

Optinmonster

Fortunately, when it comes to marketing automation tools, you’ve got options. We’re going to look at: What Is Marketing Automation ? Why Use Marketing Automation Tools ? Best Marketing Automation Solutions for Social Media Marketing. What Is Marketing Automation?

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15+ Best Lead Generation Tools To Use In 2021

BenchmarkONE

Lead generation tools are critical to businesses to capture your audience’s interest and contact data. Additionally, it also helps you streamline your marketing and lead generation approach and focus on delivering what customers need. Top Lead Generation Tools For Your Business. All-in-One CRM Tools.

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30 Best Growth Hacking Tools to Unlock Exponential Success

Optinmonster

Do you want to know about the best growth hacking tools to achieve business goals faster? There are a lot of business growth tools out there, and sometimes it’s hard to know which are the most useful. In this post, I’ve curated the best growth hacking tools that you can use to scale your business.

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The Best Email Deliverability Guide Ever

Act-On

In simplest terms, deliverability is the overall health of a sender’s email program. Before diving in, make sure you’re familiar with these common email marketing and deliverability terms: Authentication : A process that confirms to ISPs that you are who you say you are, and that your marketing automation platform is sending on your behalf.

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52 Marketing Terms Every Marketer Should Know

LeadsRX

Marketing and marketing technology (MarTech) have a lot of terms and acronyms, so here’s our list of the most common – and some not-so-common – terms, complete with definitions. The system looks at both positive and negative outcomes of touchpoints in terms of contributing to conversions. Digital Marketing.