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Content Marketing for Engineers

Industrial Marketing Today

I’ll go out on a limb and state that content marketing for engineers is different. Yes, I do get it that the lines between work and personal lives have blurred thanks to today’s hyper-connected world where everybody is always “On.” Call it P2P (Person-to-Person) marketing if you will. I know it’s Emerson again.

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A Quick Guide to Snapchat for Nonprofits

Hubspot

Snapchat is on the rise in a big way. Organizations such as Ocean Conservancy, Human Rights Campaign, and Girl Guides of Canada are all embracing this social network, and setting it up is more simple than you might think. First, filters in Snapchat are one of its defining - and super dynamic - features. Snap to it.

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Engagement is Everything: Our Takeaways from Marketing Nation 2015

Vidyard

Spring has sprung, and thousands of marketers descended on San Francisco to learn from one another, share some drinks at the annual gala, and discover new technologies to take their marketing to the next level. Marketo’s Marketing Nation Summit is like starter’s pistol for marketers in Q2. ” Mass advertising is dead.

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Small(ish) Market, Big Noise: Tracey Zeeck Creates Regional Buzz for Local Businesses

ClearVoice

In major cities, content marketing agencies often define and hone their practice areas, core competencies, and the industries in which they specialize. It’s common to see firms branding themselves into one niche: hospitality PR, or tech PR, or style and fashion influencer marketing. In their city. ” Of course he went for it!

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. Content has no value if it doesn’t provoke some social action or engagement such as: liking, favoriting, +1ing, commenting, and ultimately, sharing.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. Content has no value if it doesn’t provoke some social action or engagement such as: liking, favoriting, +1ing, commenting, and ultimately, sharing.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. Content has no value if it doesn’t provoke some social action or engagement such as: liking, favoriting, +1ing, commenting, and ultimately, sharing.