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Marketing to Today’s Chameleon Consumer: Insights from Dr. Michael Solomon

Content Standard

A Content Disrupted podcast with esteemed marketing professor and consumer behavior expert, Dr. Michael Solomon. Access this and more Content Disrupted episodes on Apple Podcasts , Spotify , or Google Podcasts. Follow and subscribe to Content Disrupted on Apple Podcasts , Spotify , or Google Podcasts. How can your brand keep up?

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A Quick Guide to Snapchat for Nonprofits

Hubspot

But your nonprofit can leverage Snapchat to give a creative spin on visual storytelling - something that's very important in terms of inspiring people. Combining geofencing with an exclusive Snapchat filter for an event - also known as a geofilter - is a prime way to get supporter-created content online.

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Engagement is Everything: Our Takeaways from Marketing Nation 2015

Vidyard

Featuring an all-star lineup of speakers and keynotes, and a huge partner showcase in San Francisco’s iconic Moscone Centre, Summit educated and inspired marketers on topics from storytelling with content to managing employee engagement. I was just making content that met what people needed.”

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

Bob Wolfley has worn many hats: Content creator. Writing emo poetry on MySpace notes revealed a passion for creative writing. His creative priorities shifted from managing The Traveling Unicorn account to his career when he joined MeUndies. It was my first piece of video content too. Social media manager. Brand manager.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

The main points we took away from her presentation: “Content is king but engagement is queen…and she rules the house” We love this quote because it holds very true both in my home and on Facebook! B2B and B2C have something in common: they are both P2P. So many people see B2B and B2C as two very different animals.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

The main points we took away from her presentation: “Content is king but engagement is queen…and she rules the house” We love this quote because it holds very true both in my home and on Facebook! B2B and B2C have something in common: they are both P2P. So many people see B2B and B2C as two very different animals.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

The main points we took away from her presentation: “Content is king but engagement is queen…and she rules the house” We love this quote because it holds very true both in my home and on Facebook! B2B and B2C have something in common: they are both P2P. So many people see B2B and B2C as two very different animals.