Content Eloqua Email Campaigns Open Rate 
The Point
JANUARY 13, 2015
No matter what your marketing resolutions this year – more content, better creative, etc. – Since email continues to be a dominant channel for most B2B marketers, let me suggest that a good candidate for #1 on your “to do” list for 2015 is to improve the way you measure email campaigns. Opens/Open Rate.
Hinge Marketing
AUGUST 15, 2014
You’ve got the basics of email marketing down, sending well-targeted content according to a thoughtful calendar. Now it’s time to step up your game and make your campaigns as effective as possible. What action do you want leads to take when they read your emails? Email open rates.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
SnapApp
APRIL 4, 2018
Not only does this give you a definitive view of the lead quality, it can highlight potential weakness in bottom funnel marketing content, and/or sales close rates. . This metric is critical for B2B companies to determine the effectiveness and ROI of your inbound and outbound marketing campaigns. Email list growth.
Litmus
JUNE 16, 2021
Get powerful, holistic insights to optimize email campaigns. It automatically syncs campaign results such as open rate and click-through rate from your ESP into Litmus Email Analytics , so you can see all of those metrics and subscriber engagement details like read rate, top email clients, and more.
DealSignal
MARCH 28, 2023
But ABM’s success depends upon careful planning and execution, starting with putting six foundational building blocks in place: Systems, Data, Processes, Content, Analytics, ICP and Alignment. Table of Contents [Open] [Close] 1. Content: Personalized messaging that engages your target audience 5.
DealSignal
MARCH 29, 2018
Content , at Shooting Guard, using form and repetition to rack up points from long and medium range. HubSpot is an example of a hybrid to the next layer up in the ABM stack, which is a “system of engagement”, a process-oriented tool that enables you to segment your ABM contacts, create customized offers, launch email campaigns, etc.
DealSignal
MAY 8, 2018
But ABM success depends upon careful planning and execution, starting with putting six foundational building blocks in place: Systems, Data, Processes, Content, Analytics, Alignment. Many marketers are using Marketo, Oracle Eloqua, or Pardot as their system of engagement. Personalized messaging that engages your target audience.
Expert insights. Personalized for you.
100 
Let's personalize your content