Lenny's Newsletter

SEPTEMBER 12, 2023

As Rick Rubin said in his recent book The Creative Act , “If we’re aiming to create works that are exceptional, most rules don’t apply.” From a working product to feeling PMF typically took 9-18 months. It might be small companies, or medium-size companies, or enterprises. No such guide exists.

CPO 145

CPO Product Work Management Enterprise Management 145

Litmus

JANUARY 17, 2019

Since voice assistants are not, by definition, a visual medium, that pixel is never downloaded and marketers are left in the dark as to how many subscribers are using devices like Alexa to listen to emails. According to the US Census Bureau, nearly 1 in 5 people in the US have a disability. The Need for Accessibility.

Email Marketing 81

Email Marketing Amazon Opinions Marketing & Strategy 81

Moz

APRIL 3, 2019

But the work doesn’t stop there. I work for a new affiliate marketing venture called The Ascent by The Motley Fool, and our coverage of broad, personal finance topics makes us a natural fit for content syndication. So many different types of content can work for paid advertising.

Paid Content 68

Paid Content Distribution Paid Search Agency Brand Identity 68

Moz

MAY 19, 2019

Try Googling “ infographics are dead ,” and your top hit will be a 2015 think piece asserting that the medium has been dead for years, followed by many responses that the medium isn’t anywhere close to “dead.” The numbers drive the narrative. But Infographics 1.0 Data journalists do something very different.

Content Marketing 58

Content Marketing Content Paid Search Agency Statistics 58

seo.co

OCTOBER 4, 2021

It’s designed specifically with newcomers in mind, though even if you’ve been in the content marketing game a while, there are some important exercises, considerations, and takeaways that may help you improve your own campaign. SEO itself is a complex strategy, demanding frequent revision and work both on and off your website.

Paid Content 98

Paid Content Content Marketing Top of Funnel Planning 98