When Plans Change: Using the Flexibility of PR to Stay Relevant During Launch Delays
Eric Mower + Associates
SEPTEMBER 13, 2018
” This sentiment, source unknown, captures the power of good PR planning to navigate hotel launch plans that zig instead of zag. The first date shared with press and consumers should be the planned year of opening, followed by the season, then the month, and last, but certainly not least, the official date once it’s assured.
Let's personalize your content