Buzz Marketing for Technology

JUNE 27, 2008

Small Business Networking. Utility Computing. Virtualization. Collaboration. Cisco Subnet. Microsoft Subnet. IT Careers. IT Buyers Guides. Convergence and VoIP. LAN / WAN Management. Network Applications. Network Infrastructure and Data Center Gear. Site Resources. Clear Choice Tests. Clear Choice Tests. Newsletters. This Week in Print.

Marketing Management 100

Marketing Management Spyware Communities RSS 100

Convince & Convert

JUNE 17, 2010

Indeed, I use Twitter for all of the reasons above (especially to meet new people), but for me and my business, I have two core, measurable goals. I love the Twitter culture and community, and I spend quite a bit of time using Twitter. It also continues to be a reliable conduit for new visitors here at Convince & Convert.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

MARCH 25, 2010

Advanced social media analytics and ROI calculations often require tying together disparate systems, and looking for causation (or at least correlation) between social media success and business outcome. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers?

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Online Marketing Institute

DECEMBER 23, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Business Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! This means that you probably already have a large number of resources to share.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Convince & Convert

MARCH 23, 2010

If your blog is consistent enough that you believe RSS subscription is realistic, make sure visitors can easily subscribe to your RSS feed. (As If you have complementary resources like an Ebook, email newsletter, events or otherwise, make sure those are easy for first-time visitors to find as well. Leather jackets.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Buzz Marketing for Technology

JULY 7, 2008

Upcoming Events. I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. I wish that could be enough said.

Social Media 100

Social Media Communities Wiki Work Management 100

Online Marketing Institute

JULY 31, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. B2B: Business Media. Webinars Events. Industry Events. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. ); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. Search Jobs.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40

Convince & Convert

FEBRUARY 5, 2010

I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). And while I have my photo on the right side of every page (I like the photo – by my friend Tyson Crosbie – do you?), I’d like a stronger visual identity overall. I’ve never loved the top header.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Convince & Convert

JULY 28, 2010

for most business travelers, it’s also incredibly helpful. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. You just have to put on your customer glasses for a while and think through all the questions, confusions, and frustrations they may have at each stage.

Social Media 151

Social Media Media Webinar Metrics Marketing & Strategy 151

Convince & Convert

MAY 18, 2012

The RSS feed is: [link]. Let’s talk a little bit about Facebook, shall we? Some of the people listening to this podcast may have heard of Facebook. Some of the people listening to this podcast may have heard of Facebook. Eric : I think this is going to be the Facebook episode. Listen Now.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Adobe Experience Cloud Blog

NOVEMBER 15, 2012

by Jon Miller A common question I hear from marketers is “I already have a CRM system (e.g. salesforce.com, Microsoft Dynamics CRM), so why do I need marketing automation ”? Many CRM systems have a module for marketing. Architecture of Marketing Automation versus CRM. Business Goal. Common features of a CRM system.

Marketing Automation Services 48

Marketing Automation Services Enterprise Management Work Management Marketing Management 48

Convince & Convert

SEPTEMBER 21, 2010

But I get a lot of questions about why I like particular tools better than others and how I decide to use which, so here’s a summary of my thought process that I hope will help you make a similar decision for your client or your organization. First – What are the objectives? What questions are you trying to answer? What about you?

Social Media 158

Social Media Media Paid Content Work Management 158

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# Social Media is Inexpensive False. Social Media is Fast False.

Social Media 152

Social Media Media Webinar Metrics Paid Search Agency 152

Convince & Convert

MARCH 3, 2010

Social is an Ingredient, not an Entree Help clients find ways to add social components to existing marketing (print, outdoor, broadcast, direct mail, email, search, live events) – rather than viewing social media as a freestanding silo. There’s a way to get your Facebook update seen in more news feeds.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

AUGUST 2, 2012

The RSS feed is: [link]. Also our good friends at Infusionsoft , email and CRM folks that we use for all of our email stuff at Convince & Convert and at Social Pros. This episode features Jeremiah Owyang and Rebecca Lieb from the Altimeter Group. Listen Now. Click the play button to listen here: Download the audio file: [link].

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

Convince & Convert

AUGUST 10, 2012

Read on for insights from Jay Baer plus Eric Boggs ‘s Social Media Stat of the Week ( This week : interesting Facebook contest engagement stats from Wildfire.). The RSS feed is: [link]. Jill from Argyle bumped into Katie at an event not too long ago. This episode features Katie Richman of espnW. Listen Now. Eric : Yeah.

Paid Search Agency 116

Paid Search Agency Work Management Social Media Advertising Agencies 116

Convince & Convert

JUNE 22, 2010

The problems with that are clearly one of culture (truly believing that every customer is a reporter), and of definition (thinking that social media is somehow driven by Twitter and Facebook). Would a company launch a major television campaign if the CEO had never watched TV? This makes no sense. Lastly, the people factor is huge.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Online Marketing Institute

JUNE 30, 2009

Subscribe to our RSS Feed Subscribe via Email Your email: Learn Inbound Marketing Inbound Marketing Software Learn how HubSpot can help turn your business into an inbound marketing machine. Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Convince & Convert

APRIL 12, 2012

The RSS feed is: [link]. Instagram and Facebook , which I guess won’t be big news by the time you guys are listening to this on Thursday, but on Monday it was a big bomb that was dropped on everyone. Facebook buying Instagram makes perfect sense to me. Listen Now. Find us on iTunes: [link]. Please Support Our Sponsors.

Enterprise Management 119

Enterprise Management Work Management Marketing Management Terms and Conditions 119

Convince & Convert

AUGUST 3, 2010

Facebook, of course. Ironically, Facebook itself started as humble website. Ironically, Facebook itself started as humble website. Facebook is waging a three-pronged war on websites. Incidentally, this is why Google is so afraid of Facebook. Make your content at least semi-friendly for search engines.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167

Convince & Convert

AUGUST 3, 2010

Facebook, of course. Ironically, Facebook itself started as humble website. Ironically, Facebook itself started as humble website. Facebook is waging a three-pronged war on websites. Incidentally, this is why Google is so afraid of Facebook. Make your content at least semi-friendly for search engines.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

JULY 8, 2010

Seth Godin predicted that RSS would kill email. He lives in Cleveland and has not, to his knowledge, ever been bitten by a vampire—although he his cursed to roam the earth as a Cleveland Browns fan. I had an epiphany the other day. Email is a vampire. Now I don’t mean that in the negative, “suck the life out of you” way. October 2007.

RSS 129

RSS Paid Search Agency Social Media Email Marketing 129

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. It doesn’t have the advanced functionality of Tweetdeck (such as cross-posting to Facebook), but it’s so easy-to-use that it’s my favorite Twitter app. It’s a good choice for agencies, too.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

MARCH 22, 2010

When you routinely see single Webinars being priced at $100 or more, to include 24 of them for $297 is a flat-out steal. (if This program is being produced by Mike Stelzner, who runs the successful Social Media Examiner site (where I write monthly). He knows what he’s doing, and I can assure you the content will be solid.

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. It’s fast, it’s seamless, and it’s enthralling.

Paid Search Agency 138

Paid Search Agency Content Social Media PR 138

Convince & Convert

MARCH 16, 2010

Twitter’s role as a conduit for the Zeitgeist is unrivaled, and it has almost single-handedly ushered in the era of real-time search, and social CRM. I advocate participating in Twitter, and I’ve certainly grown my own audience via that channel, and it should be part of almost every company or business professional’s social media tool kit.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

SEPTEMBER 23, 2010

Kurrently is a new, free real-time search engine that combines results from Twitter and Facebook in a simple, blazing fast format. Put any search term or combination of terms into Kurrently, and instantly receive the chronicle of RIGHT NOW, with Tweets and Facebook status updates organized by date stamp.

Social Media 165

Social Media Media Webinar Metrics Marketing & Strategy 165

Convince & Convert

JULY 27, 2012

The RSS feed is: [link]. I picked up a nasty cold when I was gone for last Monday’s show unfortunately, but I’m pressing through with the help of a crowdsourced regiment from Facebook. ” I got like 22 replies and sent my wife to the pharmacy with the printed out Facebook comments. Find us on iTunes: [link].

Lead Ranking 115

Lead Ranking Enterprise Management Lead Scoring Work Management 115

Online Marketing Institute

OCTOBER 31, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. It doesn’t have the advanced functionality of Tweetdeck (such as cross-posting to Facebook), but it’s so easy-to-use that it’s my favorite Twitter app. It’s a good choice for agencies, too.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

JUNE 14, 2012

The RSS feed is: [link]. This is Episode 20 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Katie Morse of Billboard. Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). Listen Now. It was lovely.

Social Media 116

Social Media Work Management Advertising Agencies Paid Search Agency 116

Convince & Convert

JUNE 28, 2010

Description of Content: This chart and glossary will show businesses how to select the most appropriate social media success metrics, based on their business goals and availability of specific data. If someone is looking for “chocolate ice cream&# you need to have content pieces to show up on that radar.

Social Media 128

Social Media Media Webinar Metrics Marketing & Strategy 128