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How to Create a Lead Generation Strategy for SMBs

Zoominfo

And for a small to medium-sized business (SMB) to maintain that success, they need to focus attention on growth strategies, including lead generation. There are several lead generation tactics, and each should be considered for your strategy depending on your company budget, employee size, and team specialty.

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How to Create a Lead Generation Strategy for SMBs

Zoominfo

And for a small to medium-sized business (SMB) to maintain that success, they need to focus attention on growth strategies, including lead generation. There are several lead generation tactics, and each should be considered for your strategy depending on your company budget, employee size, and team specialty.

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The Best B2B Lead Generation Strategies for Growth

New North

And there’s good news for businesses on a budget: Content is also relatively inexpensive to produce with a high ROI, making it a no-brainer for any growth marketing strategy. It’s a free ebook—in exchange for your business contact information.) Getting started with a referral program can be surprisingly simple.

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How to Structure a Kick-Ass Marketing Team for Any Company

Hubspot

SMB (Small to Medium Sized Business) = Somewhere between 5-100 Employees. SMB: The Utility Player. Sadly, there are very few college programs that crank out EXACTLY this profile. This means you need to deliver more leads to your sales team and provide them with a lot more tools to help close deals. That could be a book!).

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A Simple Guide to Measuring Facebook Ad ROI

Hubspot

Is anyone (besides Fortune 500 brands with multi-million dollar budgets) generating ROI from Facebook? And while Facebook is heading in the right direction, SMB marketers (and all marketers) need more, and they need it now. And all of that information lives within your marketing software for your sales and marketing team to reference!

ROI 28
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The Best Free Graphic Design Software for Marketers and Beginners

Hubspot

For larger businesses, this often means hiring dedicated graphic designers to develop eye-catching designs and deploy them consistently across web pages, but SMB budgets may not support this type of spending. What is the Best Free Graphic Design Software? So which software tool is the best fit for your business?

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SMB Marketing Automation: Getting Started with Content Strategy

NuSpark Consulting

Many of these firms are excited to have a tool such as Act-On, Hubspot, Loopfuse, Mindmatrix, Net-Results, Infusionsoft, and countless other platforms. Leads don’t happen overnight, especially if your marketing budget is moderate. This includes blog posts, white papers, eBooks, and webinars. How has it worked for you?

SMB 100