Blogger Distribution PR Web 2.0 
Biznology
JULY 26, 2016
Back in January I had the honor of being a guest on Shel Holtz ‘s premier PR podcast, For Immediate Release. It must have gone well because I was back on a panel of PR professionals yesterday , joining Shel, Zeno Group EVP Frank Eliason , and Cision SVP Heidi Sullivan. So why aren’t PR people doing it yet?
Buzz Marketing for Technology
JUNE 27, 2008
In fact, many bloggers say that they write mainly for themselves, in capturing some of the interesting things they are seeing and thinking. Trevor Cook is just one example of a blogger who writes notes from all of the conference sessions he attends (including his reflections on our Enterprise 2.0 Six Facets of the Future of PR.
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WebMarketCentral
OCTOBER 11, 2007
The umbrella term of "public relations" (PR) has always covered a number of specialties: media relations (primarily), investor relations, analyst relations, community relations, even employee relations. The social networking of Web 2.0 Appeals to bloggers need to be direct, personal, relevant and transparent.
WebMarketCentral
FEBRUARY 13, 2008
Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 David Meerman Scott's The New Rules of Marketing & PR provides an excellent primer on the subject. social bookmarking, new media relations and blogging.to Nevertheless, worth checking out.
WebMarketCentral
SEPTEMBER 18, 2007
There are two kinds of readers who won't like David Meerman Scott's The New Rules of Marketing & PR ; fortunately for the author, both groups are small. On the tactical side, Scott presents a coherent framework for integrating all the tools of Web 2.0 social media.
Convince & Convert
SEPTEMBER 21, 2010
You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Especially in comparison to many other communication programs like traditional PR, TV advertising, outdoor advertising and others, social media actually offers pretty solid metrics.
Convince & Convert
FEBRUARY 11, 2010
Discovery of web apps is much more difficult for the end user. While I certainly wouldn’t categorize the app stores as discovery tools (they are distribution tools), they do provide a central location to review apps during the purchase/download decision process. You know what’s not a good idea? Pissing off Google.) Im Jay Baer.
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