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The Ultimate Email Marketing Glossary for 2022

SmartBug Media

For instance, if you’re trying to sell a specific product, a blog post about the product’s use cases may be a useful piece of content for potential buyers. An email list is a group of contacts within your customer relationship management (CRM) platform to which you plan to send an email campaign. Lead Nurturing.

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How to Use Different Types of Customer Data to Fine-Tune Your GTM Motion

SalesIntel

Technographic Data Technographic data includes information about the technologies and software your target audience uses, such as CRM systems, marketing automation platforms, and communication tools. Data Governance: Establish policies and procedures for collecting data ethically and in compliance with regulations such as GDPR and CCPA.

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7 Tips for Effective Industrial Email Marketing

Tiecas

Plus, there’s the legal issue of compliance with anti-spam laws, especially in the EU with stricter GDPR requirements. Read the fine print, though; there may be restrictions on how many times you can email to their list, and you do not own those contacts unless someone takes some action on your website and you capture those leads in your CRM.

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The Top 14 B2B Blogs You Should Be Following

TrustRadius Marketing

In an age where inbound marketing has taken over, it is almost impossible to find a software or influencer who does not have a blog. When blogs abound, it can be difficult to sort through blogs that are merely throwing keywords at you and the gems that can actually inspire an ‘ah-ha’ moment. B2B Personal and Consulting Blogs.

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How To Choose The Right Business Lead Database For Your Business

SalesIntel

A scalable solution should seamlessly integrate with your CRM and marketing automation platforms. Integration: Integrating your lead database seamlessly with your existing CRM (Customer Relationship Management) or marketing automation tools is essential for streamlining your lead management processes.

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10 Tips for Building B2B Marketing Campaigns

Valasys

Clearly, the correct use of data for making business decisions & following the right protocols abiding by the GDPR norms, to collect, process & employ data in the building B2B marketing campaigns. The blog posts articulates the following 10 tips for building marketing campaigns aligned with the core bottom-lines of the marketers: 1.

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The Top 14 B2B Sites You Should Be Following

TrustRadius Marketing

In an age where inbound marketing has taken over, it is almost impossible to find a software or influencer who does not have a blog. When blogs abound, it can be difficult to sort through blogs that are merely throwing keywords at you and the gems that can actually inspire an ‘ah-ha’ moment. B2B Personal and Consulting Blogs.