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The Social Media ROI Debate

Webbiquity

Measuring certain types of activity or behavior is easy; translating those measures into ROI, not so much. According to a new study from King Fish Media , Hubspot and Junta 42 summarized in this post, most marketers perform some type of social media measurement (e.g., Post on Google Buzz. Quantifying Social Results by eMarketer.

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Best of 2009: Social Media Marketing, Part 1

Webbiquity

by HubSpot. Mark Walsh reports that “ blogging (is) the most important lead-generation source among social media options, followed by StumbleUpon, YouTube, Facebook, De.lic.ious and Digg &# (not a surprising result, considering that those other sites tend to support a corporate blog, not replace it). practices, blogs and more.

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55 (of the) Best Social Media Tips, Tactics and Tools of 2010

Webbiquity

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. by Green Buzz Agency. by Buzz Marketing for Technology. MIT Study Suggests Social Networks Influence Behavior by MediaPost Online Media Daily. Post on Google Buzz. Adoption soared.

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B2B marketers are stumbling in the dark

Online Marketing Institute

The report, sponsored by Hubspot, also examines the skills that modern marketing teams need to develop to take advantage of social, inbound tactics. I guess the best simple, repeatable behavior that could be implemented is asking for at least one paragraph per day in a wiki - not just having a wiki. Learn more.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Which social media platforms are most effective at influencing buyer behavior? Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog. How Google Instant Changes Behavior by MediaPost Search Blog. 11 Mind-Blowing Mobile Marketing Infographics by HubSpot Blog. Post on Google Buzz. 75% of U.S.

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78 (of the) Best Social Media Marketing Tips, Guides, Tools and Strategies of 2010 (So Far)

Webbiquity

Todd Heim supplies a helpful guide to best practices for building a following on and generating traffic from social bookmarking sites like Digg, Reddit, Mixx and Propeller. How to Monitor Your Social Media Presence in 10 Minutes a Day by HubSpot Blog. The Ultimate Glossary: 101 Social Media Marketing Terms Explained by HubSpot Blog.

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Best SEO Guides, Tips and Resources of 2010

Webbiquity

12 Amazing SEO Infographics by HubSpot Blog. ** 5 Stars. Rand Fishkin pulls data from a variety of sources to show that the introduction of Google Instant had only subtle impacts on search behavior. Post on Google Buzz. Examples include the SEO Order of Operations (grab and include with the post?) Related Post.

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