article thumbnail

18 Lessons We’ve Learned from a Year of Virtual Marketing Events

Marketing Insider Group

Content may only be available in real time throughout the live event, or it may be available to view on demand after the event ends. Virtual conferences often revolve around a specific subject or topic – like content marketing or B2B digital marketing. Establish Yourself as a Thought Leader.

Planning 285
article thumbnail

The Top 14 B2B Blogs You Should Be Following

TrustRadius Marketing

The B2B community has a wealth of information on digital marketing, SEO, modern sales techniques, and more. These blogs offer plenty of useful content that can help you get started or advance your skills in your B2B company. B2B Personal and Consulting Blogs. Anyone in the B2B community can learn something from Patel.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Top 14 B2B Sites You Should Be Following

TrustRadius Marketing

The B2B community has a wealth of information on digital marketing, SEO, modern sales techniques, and more. These blogs offer plenty of useful content that can help you get started or advance your skills in your B2B company. B2B Personal and Consulting Blogs. Anyone in the B2B community can learn something from Patel.

article thumbnail

How to Use Surveys to Reach B2B Business Goals

Zoominfo

3. Use surveys to scale event attendance. Fact: 36% of event marketers say their biggest challenge is increasing event registration ( source ). But, you can uncover valuable insights to drive attendance rates by conducting surveys before, during, and after professional events. How does our brand make you feel?

article thumbnail

The 15 Best In-Person Event Platforms [2023]

SpotMe Blog

“Most of our customers, particularly in the life sciences and pharma industries, who were hosting hundreds of virtual events during the pandemic have now re-added in-person to their event mix. According to a German-based event efficiency platform, “26% of event marketers lack the time to measure the success of their events.”

article thumbnail

Using Surveys to Reach B2B Business Goals

Zoominfo

Whether you realize it or not, marketers can use surveys to reach important business goals. How Can Surveys Help A B2B Business? Surveys Help Marketers Understand Their Target Audience Surveys can reveal important details about your target audience. How would you describe your opinion of our brand? Ready to learn more?

article thumbnail

Sales Pipeline Radio, Episode 123: Q&A with Amy Holtzman @demandmarketer

Heinz Marketing

It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. We were thrilled this last time to be able to talk to Amy Holtzman , VP, Marketing at Splash. And we are an end to end event marketing technology. ” for good reason.