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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

Check out this post on blog frequency. Twitter makes sense, as well. You’ll need an email automation tool that’s easy to use and allows you to set up drip campaigns or auto-responders. Content calendars should be at least 90 days out. Your calendar should also include the frequency of posting and parameters. Image: DMA.

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Key Things You Need to Know About Email Marketing Software

Webbiquity

Virtually all email software tools will automatically segment opt-in subscribers based on how they signed up, e.g., “blog subscribers,” “white paper #1 downloaders,” “ebook #3 downloaders,” etc. Auto-responders. Segmenting your list. A/B testing tool. Social media integration.

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

One of the most effective ways to not only increase search engine visibility and showcase your expertise in an industry, is to keep an up-to-date blog. Blogs are great for SEO , thought leadership, lead generation, lead nurturing, and your internal linking strategy. A great and high performing blog post should: Be at least 1000 words.

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B2B Conference Recap: SiriusDecisions Summit 2019

Rev

Go in-depth with this great write-up from the SiriusDecisions blog. And if they don’t make those materials available, you can always reach out to the presenters on LinkedIn or Twitter and ask them to share the content with you directly. I am vastly underselling how good this was. Skip the extra coffee and hit the early keynote.

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Angela Bowman shares her “clean and simple list of the plugins I use most often on my WordPress sites&# for SEO, feeds, forms, security, Twitter and more. WordPress SEO.

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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

The biggest obvious difference (if you ignore HubSpot’s $100 million or so in venture capital funding) is that HubSpot offers its own blogging and Web content management, while Optify provides WordPress and Drupal plug-ins for visitor tracking and landing pages.

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Marketing Automation in a Social World: Take Some of the Work Out of Online Socializing

Adobe Experience Cloud Blog

Some marketers believe the answer lies simply in software that automatically replies a generic message anytime they are addressed via Twitter, Facebook, etc. Marketing Automation in a Social World: Take Some of the Work Out of Online Socializing was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link].