long-tail spot 
Content Standard
FEBRUARY 24, 2016
With less room on SERPs for ads, brands are likely to start battling it out over the top 3-4 ad spots on SERPs, competing over keywords and driving up the cost per click. As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. Let’s get right to them.
Content Standard
FEBRUARY 24, 2016
With less room on SERPs for ads, brands are likely to start battling it out over the top 3-4 ad spots on SERPs, competing over keywords and driving up the cost per click. As organic results get squeezed and bumped down, the importance of consistently using long-tail, relevant keywords increases. Let’s get right to them.
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ClearVoice
AUGUST 27, 2019
This aligns with Google’s long-term mission to ensure that their search engines are only surfacing high-value content that best answers a searcher’s query. Keywords have long been the focus of many digital marketers. Use rel=”nofollow” on links when you don’t want to pass PageRank. Misplaced keyword focus. Hidden links.
seo.co
NOVEMBER 4, 2021
Suggests Google, this practice has the potential to make a site more amenable to their analysis algorithms (the inner-workings of which are kept underground, again to discourage web creators to influence rankings). If you spot a sitelink that is incorrect or inapplicable to your page, you can demote it. Demote Irrelevant Sitelinks.
Webbiquity
JANUARY 10, 2010
What other tools are worth checking out for keywords, linking and website analysis? Thomas McMahon serves up more tips for using Google’s webmaster tools, including how to spot site errors such as broken links, analyze meta and title tags, and identify a site’s top keyword search queries.
Single Grain
OCTOBER 31, 2023
I’ve run into the same scenario more times than I can count: I start working for a client with a brand new site, we develop an incredible content strategy, and then they ask how long it will take to rank on the first page of Google for high-volume, high-competition terms. Notice, though, that I said hard and not impossible.
WebMarketCentral
DECEMBER 29, 2009
What other tools are worth checking out for keywords, linking and website analysis? How do search engines treat different forms of keywords? How can you get the most of out of Google's free webmaster tools to improve rankings? Find the answers to these questions and others here in more of the best SEO blog posts from this year.
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