acquisition cross-sell 
Vision Edge Marketing
OCTOBER 10, 2023
Gartner research stated that 80% of organizations conducting business process management (BPM) projects will experience an internal rate of return better than 15%. By streamlining customer-oriented processes, companies can enhance the overall customer experience, driving customer loyalty, repeat business, and advocacy.
Adobe Experience Cloud Blog
AUGUST 2, 2016
In fact, according to Gartner’s report, “Predicts 2014: Seizing the Digital Business Advantage,” 20% of all market leaders will lose their dominant position to a company founded after the year 2000. Also, here’s something that’s less obvious: new customer acquisition is much more expensive than retention.
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Adobe Experience Cloud Blog
JUNE 2, 2015
Do more upselling and cross-selling. The point of the net new lifecycle is to have a process for net new acquisition and ultimately drive these people to revenue. An estimate from Gartner Group, however, indicates that 80% of a company’s future profits will come from just 20% of existing customers. Generate more leads.
Oktopost
SEPTEMBER 3, 2021
According to studies from Gartner Group , 80% of your company’s future revenue comes from just 20% of your existing customers. Customer retention is the evil twin of churn, and the country cousin of customer loyalty. An important consideration for any B2B marketer is their Customer Acquisition Cost. Source: [link].
Heinz Marketing
FEBRUARY 26, 2018
We talked about The Art & Science of Customer Loyalty: Community, Advocacy and More. As much as I wanted to talk about customer loyalty and advocacy, we do have a Canadian as a guest today. The lifetime value, the loyalty and advocacy built on curling, in this tiny little outpost. Paul: I’m an expert in the Luge.
ClickDimensions
JUNE 2, 2020
For many organizations, this shift into retention from solely acquisition has been gradual instead of dramatic. A recent Gartner survey found that on average only 18 percent of marketing budgets are focused on customer retention efforts. Cross-sell or upsell campaign. Launch campaign.
Martech Advisor
NOVEMBER 6, 2019
Intro: Improving customer experience (CX) means – improving people, processes, product, and delivery to customer, such that it helps improve satisfaction, loyalty and helps achieve the overall business goals. To generate more revenue by retaining, renewing and upselling or cross-selling to existing customers.
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