Valasys

MARCH 9, 2020

Device location data, the type of device & apps used & websites created, searches & bookmarks & almost every activity of the customer online creates data that can be used for customer segmentation as well as for hyper-targeting of the customers in diverse clusters, using paid advertising & email marketing campaigns.

Sales Cycle 64

Sales Cycle Paid Content Marketing AI B2B Sales 64

Valasys

AUGUST 19, 2019

The market can be desirably segmented by the brands to target their most relevant personas. The market segmentation & targeting is an indispensable part of a highly effective omnichannel marketing strategy. & can be preferably be distributed to specific geographies as well.

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

DECEMBER 23, 2019

Authenticity & building trust amongst the prospective & existing customers are essential elements of B2B marketing & help in building brand equity & omnichannel reputation. The problem can be resolved by using dynamic content & AI, making email marketing more useful than ever before.

Marketing AI 59

Marketing AI Enterprise Management B2B Marketing Work Management 59

Valasys

JULY 12, 2019

The campaigns can be designed based on the first & the third party intent-data of the prospects encompassing their demographic, firmographic, technographic, psychographic, “fit-data” as well as the data obtained from their researching habits, past buying preferences & the types of products opted-for. .

Cost 40

Cost ROMI Optimization B2B Marketing 40

Valasys

FEBRUARY 28, 2020

With the help of intent data & tools available for the psychographic analysis of the prospects, the marketers can analyze the emotional quotients of the prospects. Also, building customer loyalty with content marketing fuels repeat purchases & revenue from after-sales services. Wrapping Things Up.

Loyalty 72

Loyalty Top of Funnel Content Marketing Ad Building 72

Valasys

AUGUST 6, 2019

The targeting technics in marketing are broadly divided based on those meant for aiming demographics, psychographic & behavioral insights, firmographics, technographics, and past-buying habits of the customers as well as the research methodologies employed by them. Therefore, building-on existing accounts is a must.

Marketing AI 45

Marketing AI Top of Funnel B2B Sales Marketing Budget 45

Valasys

AUGUST 26, 2019

A buyer persona is a semi-fictional representation of the ideal customer profile that helps marketers in strategizing & shaping their marketing endeavors to best resonate with the areas of interest of their buyer personas. The pain points of the prospects should be specifically addressed at each step of their buying cycles.

Paid Content 40

Paid Content Top of Funnel B2B Marketing Marketing AI 40

Valasys

JULY 16, 2019

The offline methodologies of research involve attending to the B2B marketing events, reading newspapers, watching televisions, following niche-specific influencers & listening to the podcasts. Our services include lead-generation , appointment setting , content syndication & account-based marketing , to name a few.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Valasys

SEPTEMBER 20, 2019

Oftentimes, targeting is helpful only segmentation of persona has been properly done. In an era of omnichannel marketing & Internet of Things (IoT) marketers have an ample amount of data for the creation of viral digital content.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Valasys

JULY 25, 2019

The B2B marketers these days utilize the data gathered from the intent-based signaling of the prospects, which includes scrutiny of their demographic, psychographic, firmographic, “fit-data”, technographic insights, along with their past buying behavior, research methodologies & browsing habits. Creating SEO-friendly Content : .

Inbound Marketing 45

Inbound Marketing B2B Marketing Marketing AI WOMM 45