SmartBug Media

MARCH 15, 2024

Here’s a look at some of the key trends driving franchise marketing in 2024. The Rise of AI in Franchise Marketing Artificial intelligence (AI) made a big splash in the marketing world in 2023 and is showing no signs of slowing down in 2024. Businesses must keep pace with the latest developments to stay ahead of the competition.

Marketing AI 59

Marketing AI Trends Advertising Agencies Work Management 59

Martech

MARCH 11, 2024

Your marketing team may even opt for a Netflix-style experience, where you have more multimedia content, serial episodic content and so on. But hopefully, we can get leadership to stop creating unnecessary busy work for the whole organization in 2024. No more bait-and-switch ebook opt-ins. Stop stalking people. Don’t be weird.

Efficiency 85

Efficiency Marketing Automation Services Lead Ranking Brand Identity 85

Thinkers360

FEBRUARY 28, 2024

All our members are opt-in and have detailed Thinkers360 profiles , portfolios, and media kits so you can engage with exactly the right influencers for your niche. This necessitates: Proactive engagement: Reach out to them regularly, offering valuable insights and industry updates, not just when you need something.

Enterprise Management 52

Enterprise Management Work Management Marketing Management B2B Thought Leadership 52

The Point

APRIL 4, 2024

The lead generation experts at NetLine just released their “ 2024 State of B2B Content Consumption & Demand Report ,” a meaty 38-page guide based on data from more than 6 million content registrations. The “2024 State of B2B Content Consumption & Demand Report” can be downloaded from the NetLine Website (registration required).

Trends 299

Trends B2B Thought Leadership B2B Content 299

ScanmarQED

JANUARY 18, 2024

As the New Year progresses at a scary pace, we can safely assume many of us are settling in to New Year’s resolutions for 2024. Being a marketing consultant, I wonder, can I bring an interest for the environment into my work in 2024? Echoing Ritson's assertion that " the problem of wear-out is one of the marketers, not the market."

Advertising Agencies 59

Advertising Agencies Advertisements Advertising Paid Search Agency 59

Valasys

JANUARY 25, 2024

Identify the challenges faced by the prospects and then publish content that offers solutions such as blog posts, white papers, e-books or webinars. Always offer subscribers an easy and obvious way to opt-out of further emails if they do not want to receive them, respecting their preferences and privacy.

Webinar Metrics 40

Webinar Metrics Lead Generation Lead Scoring Lead Ranking 40

Optinmonster

JANUARY 14, 2024

Do you want to find out the best digital marketing tools in 2024? After extensive research and hands-on testing, we’re excited to present our curated list of the 45 best digital marketing tools of 2024. So, let’s dive in and explore these tools that promise to revolutionize your digital marketing strategy in 2024.

Marketing Automation Services 97

Marketing Automation Services Enterprise Management Work Management Marketing Management 97