sagefrog

FEBRUARY 7, 2024

The digital space is evolving, and B2B social media marketing is witnessing a paradigm shift in 2024. However, in 2024, there’s a shift towards targeting the upper funnel. In 2024, we’ll see more creativity with videos, such as posting clips on Facebook or LinkedIn to funnel new subscribers to your YouTube channel.

Marketing AI 67

Marketing AI Social Media Social Marketing B2B Marketing 67

BDB

JANUARY 12, 2024

1 It’s no surprise that events look set to follow suit. With some sectors or regions being the exception, hybrid events will be the dominating trend for the next 12 months. 11% of B2B marketers surveyed in a recent report said they would be increasing spend on hybrid events in 2024. What works?

B2B Marketing 26

B2B Marketing B2B Co-Registration Dwell 26

SocialPilot

JANUARY 31, 2024

billion in 2024. Objective HubSpot’s latest influencer marketing campaign aimed to derive more registration and brand awareness for its INBOUND 2023 conference. Online sessions before and during the event witnessed higher attendance, with the audience eager to learn from the industry experts. billion by 2028.

Case Study 88

Case Study Case Studies Work Management Studies 88

Optinmonster

JANUARY 18, 2024

Pro-tip: If you want to learn more about email list segmentation, here 2 great resources: 50 Email Segmentation Strategies You Need To Use in 2024 How Kinobody Converts 73% of Visitors With List Segmentation 10. Follow the tutorial on creating a user registration form to create a free trial signup form easily. What’s the difference?

Conversion Rate 89

Conversion Rate Conversion Examples Marketing Analytics Tools 89

Optinmonster

JANUARY 18, 2024

Pro-tip: If you want to learn more about email list segmentation, here 2 great resources: 50 Email Segmentation Strategies You Need To Use in 2024 How Kinobody Converts 73% of Visitors With List Segmentation 10. Follow the tutorial on creating a user registration form to create a free trial signup form easily. What’s the difference?

Conversion Rate 52

Conversion Rate Conversion Examples Marketing Analytics Tools 52

MKT1

DECEMBER 12, 2023

High-level examples of various types of campaigns MKT1 Event: AI Showcase on Thursday 12/14 ​It’s a full-time job figuring out what AI workflows to adopt. Campaigns are often oriented around a “theme” (creative concept, product or content launch, event, trend, etc), etc. What is a campaign anyway?

Campaigns 111

Campaigns Effectiveness Top of Funnel Marketing Analytics Tools 111