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How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

Consider these mind-blowing statistics about welcome emails: Welcome emails have an impressive 91.43% open rate. Their average click-through rate is 14.34%. They generate 4x more opens and 5x more clicks than regular email marketing campaigns. Their average unsubscribe rate is 0.7%. What’s the difference?

article thumbnail

How to Improve Your Free-to-Paid Conversion Rate (With Examples)

Optinmonster

Consider these mind-blowing statistics about welcome emails: Welcome emails have an impressive 91.43% open rate. Their average click-through rate is 14.34%. They generate 4x more opens and 5x more clicks than regular email marketing campaigns. Their average unsubscribe rate is 0.7%. What’s the difference?