illumin
OCTOBER 4, 2023
In April of 2019, eMarketer released a forecast for programmatic social. Eric Haggstron, an eMarketer forecasting analyst, says that “advertising in a cookie-free mobile app environment where users spend much of their digital time is complicated and difficult. Additionally, in 2019, 56.3%
Hubspot
JANUARY 27, 2020
In 2019, 42.9 eMarketer ). Snapchat's Q3 2019 Earnings Report notes that over 600,000 AR Lenses have been created through the company's Lens Studio, This increased from 500,000 at the end of Q2. Artificial intelligence is so prevalent in 2019 that many of us don't even notice all the ways we interact with it on a given day.
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Bannerflow
DECEMBER 16, 2019
In fact, eMarketer predicts the giants will boast a staggering combined revenue equating to more than half of advertisers’ total programmatic display budgets. The rise and rise of connected TV is driving notable growth in programmatic television advertising. Programmatic TV and audio. The rise of programmatic audio.
Choozle
FEBRUARY 12, 2021
For years, a lot of linear sellers have justified the cost of linear television and the role it still has in the media landscape by saying people are tuning into news, or they’re tuning into live sports. You just see, at least from a traditional television perspective, those rating points increase and the viewership increase.
illumin
JULY 6, 2018
EMarketer estimates programmatic buys will make up 79.3% of all US video ad spending by 2019. These video advertisements have often been repurposed television ads, sometimes shortened to 10 or 15 seconds instead of the traditional 30 second format. What kinds of video advertising can I use to reach my target audience?
Contently
SEPTEMBER 20, 2016
Today you can easily go to the website of a television network like ESPN or NBC, sign in with your cable subscription, and stream sports on your computer. million who watched the televised version on CBS and NFL Network. An eMarketer report from late 2015 predicts that U.S. million by 2019. There will be 5.5
Choozle
SEPTEMBER 13, 2020
But looking to the past—like what happened during Black Friday 2019—won’t be enough to prepare for Holiday Season 2020. As for the overall market, eMarketer predicts that there will be a 10.5 percent gain in 2019. The spread of COVID-19 has drastically changed how consumers are shopping and engaging with brands.
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