Remove 2013 Remove B2B Remove Emarketing Remove Mobile Advertising
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Why Mobile Advertising Is Critical for B2B Marketers

KoMarketing Associates

Mobile device connectivity continues to take more and more of our time, focus, and energy. According to Search Engine Land , digital media usage has grown 49% and mobile app usage has grown 90% between June 2013 and June 2015. How Can We Best Utilize Mobile Advertising in the B2B Space?

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2013 in Review: Top Content Marketing Assets & Initiatives for the New Year

KoMarketing Associates

2013 was a successful year for KoMarketing. The beginning of 2013 saw us performing significant program work for clients in Europe. The beginning of 2013 saw us performing significant program work for clients in Europe. All of our clients and prospects know the importance content plays in our B2B online marketing initiatives.

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30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014)

Webbiquity

Content marketing has become ubiquitous, with 93% of B2B marketers now using it. 93% of B2B marketers are using content marketing—but only 44% have a documented content strategy. ( B2B Marketing Insider ). eMarketer ). B2B Marketing Insider ). B2B Marketing Insider ). eMarketer ). Michael Brenner ).

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Find the answers to these questions and many, many more here in over 100 engaging and intriguing social, search, content, inbound, email, mobile and other marketing stats and facts from the past few months. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%).

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Advertising, Big Data, and Google’s Moves To Own It All

Digital B2B Marketing

Long-term, these could change the face of online marketing and advertising for almost every company. When it comes to online advertising revenue, no one is bigger than Google. Online advertising companies that use big data in advertising are today’s market darlings. Not even Facebook comes close.

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34 Compelling Content Marketing Stats and Facts

Webbiquity

In-person events are still the most effective channel for B2B marketers. 93% of B2B marketers are using content marketing. 42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. 93% of B2B marketers are using content marketing. eMarketer ).

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Book Your Plane Ticket Now: Must-Attend International Marketing Events of 2014

Adobe Experience Cloud Blog

TFM&A (Technology For Marketing & Advertising) (February 25-26) – London, UK. eMarketing Paris (April 8-10) – Paris, France. ADMA (Association for Data-Driven Marketing & Advertising) Data Day (April 7-10) – Melbourne & Sydney, Australia. B2B Marketing Summit – London, UK – Dates and details coming soon!