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Let's talk ABM: 6 ways to build buyer experiences with ABM

Strategic-IC

In a recent episode of Let’s talk ABM , I had the pleasure of speaking with Lisa Sharapata , during her time as CMO at BoostUp , about the evolution of Account-based Marketing, and the future of the buyer experience. Every experience is P2P Contrary to popular belief, B2B doesn’t have to be boring.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

As we get into 2016, here are 30 tips to help improve your B2B social media strategy: 1. I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Think Beyond B2B.

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5 Simple Secrets to B2B Lead Generation on Facebook [SlideShare]

Hubspot

What I do remember is that some smart person presented about the difference between B2B and B2C marketing. Smart Guy said, "B2B is still P2P" (meaning person-to-person, not peer-to-peer illegal downloading ;). And we''ve seen first hand how successful you can be on social media if you think of B2B like P2P. 5) Oh Yeah.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing. Recap of Social Media Day San Diego: Our thoughts and Reactions. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing. Recap of Social Media Day San Diego: Our thoughts and Reactions. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing. Recap of Social Media Day San Diego: Our thoughts and Reactions. By Tatiana Ceresa.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! B2B and B2C have something in common: they are both P2P. Here is the most exciting tidbit we took away: Posting about everything is posting about nothing. Recap of Social Media Day San Diego: Our thoughts and Reactions. By Tatiana Ceresa.