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20 B2B Marketing Strategies That Will Deliver Success In 2021

Marketing Insider Group

Influenced by Sun Tzu and coined by Sagefrog CEO and Co-founder Mark Schmukler, this quote implies that there’s a clear difference between marketing strategy and marketing tactics. The Most Effective B2B Marketing Strategies. Have a Formal Marketing Plan. Partner with a Marketing Agency. Ride the Rise of Mobile.

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5 Leading Ecommerce Trends for 2021 You Should Use to Your Advantage

Biznology

As if the e-commerce market wasn’t growing fast enough in recent years, during the pandemic it has reached unprecedented heights. The current momentum will see e-commerce continue to grow and build market value rapidly in 2021 and the years to come. Nowadays, though, almost every customer touchpoint is a potential sales channel.

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19 B2B Marketing Strategies That Are Still Important for 2019

Marketing Insider Group

Influenced by Sun Tzu and coined by Sagefrog CEO and Co-founder Mark Schmukler, this quote implies that there’s a clear difference between marketing strategy and marketing tactics. The Most Effective B2B Marketing Strategies. Have a Formal Marketing Plan. Partner with a Marketing Agency.

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B2B Marketing Trends and What They Really Mean

PureB2B

It’s time to review the key B2B marketing trends that have popped up so that you can evaluate the success of your B2B strategy. We've picked the year’s 5 most compelling trends in B2B marketing to tell you exactly what they mean for your business: 1. The Success of Account-Based Marketing. The Rise of Mobile.

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SAS Adds Real Time Decisioning to Its Marketing Systems

Customer Experience Matrix

Customer Intelligence” is SAS’s name for the platform underlying its enterprise marketing offerings. Labels aside, the biggest news within this release of Customer Intelligence is the addition of Real-Time Decision Manager (RDM), a system that…well…makes decisions in real time.

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B2B Marketing Trends and What They Really Mean

PureB2B

It’s time to review the key B2B marketing trends that have popped up so that you can evaluate the success of your B2B strategy. We’ve picked the year’s 5 most compelling trends in B2B marketing to tell you exactly what they mean for your business: The Success of Account-Based Marketing. The Rise of Mobile.

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A Single SaaS Solution: The Aprimo – Episerver Integration

Valasys

This partnership brings Aprimo’s marketing resource management (MRM) solutions and digital asset management (DAM) to the Episerver Digital Experience Cloud. Through this integration, creative teams can now be empowered by organizations while standardizing, digital, marketing, and e-commerce on a single solution.