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UNcanny Insights From UnMarketing | Book Reviews | Social Media.

Convince & Convert

I wrote a post a while ago called Social Media Excellence and a Side of Fries about the importance of people to McDonald’s) As you might expect, UnMarketing is not your typical marketing and business book. There are a few sections devoted to the mechanics of Twitter, Facebook, Linkedin, and other social media operational specifics.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Consequently, if someone searches for “Colorado River Whitewater Rafting&# on Google, they’ll likely find that version of the Western River blog, which contains only posts about “ Colorado River Whitewater Rafting “ The software automatically harvests and organizes topically similar posts for maximum search effectiveness.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Want to print out all your key metrics on one piece of paper, for easy distribution and circulation within your organization? New YouTube video that goes viral. Want to compare the historical growth of your RSS subscribers to your YouTube channel subscribers? A new product launch. A write up on a blog. Trade show.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Many successful social media programs take months (or even more than a year) to really germinate. Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? Absolutely. It’s about humanization.

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Is Your Social Strategy Proactive or Reactive | Social Media.

Convince & Convert

If you’re trying to gain customers, your social program is more about content creation, influencer identification, and virality. link] (via @jaybaer) [link] Jose Huitron The approach that an organization takes in regards to their social media initiatives is just as important as taking that first plunge.

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8 Inbound Marketing Tips and Tricks You Need to Know

Optinmonster

Wouldn’t you like to grow your traffic organically month after month without paying for ads or making cold calls? By the end of this post, you’ll get ready to kickoff your inbound marketing campaign and skyrocket your organic traffic. Well, the drink went viral. Inbound marketing may be the way to go. What Is Inbound Marketing?

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The Key to Social Media Success is Just 2 Letters | Integrated.

Convince & Convert

Bottom line, I do think “helping&# is one of the best ways organizations can engage in the social space to create value for both sides. I think the idea of “helping&# is a good catch phrase for the social media umbrella (connecting, interacting, and so on). Now I know it is for social media gurus but for me it's not.