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The 10 Best Customer Service and Customer Engagement Platforms

Webbiquity

The emergence and spread of the Industrial Internet of Things (IIoT) has dramatically changed the game for both B2B vendors and customers. For suppliers, that means a vast new stream of data that can be used for marketing, warranty, maintenance, and other purposes. Customer Service Management Tools. 1) HelpScout.

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How to Use Wistia: A Step-by-Step Guide

Hubspot

In this post, we're going to review the business value of video and walk you through a step-by-step guide for using Wistia -- a video hosting platform -- to create video content for all of your marketing and business needs. At Wistia, we like to capitalize on this idea by including videos on our landing pages for upcoming webinars.

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The 12 Best Special-Purpose Business Software Tools

Webbiquity

Most of the posts so far in this series on the best online business tools have addressed marketing functions. But there’s virtually no business process, no matter how narrow, that can’t be improved by technology—as demonstrated by the tools here. Also the go to tool to collaborate with a team.”

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The Ultimate Guide to Content Marketing Tools: Introduction

Webbiquity

But the interactive website visibility and engagement model below organizes about 750 of the most important tools into a coherent, strategic framework content marketers can use to put the various types of tools in context and make better martech selection decisions. The 23 Best Content Ideation Tools. Content Development.

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The 5 W’s of Your Video Marketing Strategy

SnapApp

You could create a simple screencast with voiceover, a talking-head in front of a backdrop, or an animated project using a tool like GoAnimate. The use of a tripod can help keep the frame steady, and the video can be easily edited using free tools like iMovie. Don’t worry – you’ll still be able to produce a killer video!

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The Ultimate Growth Marketing Software Stack

Lead Liaison

Most of our growth marketing needs have manifested themselves as software that we’ve created to address a specific need in the overall growth marketing strategy. In addition to our own software, we’ve been using solutions from other providers to build what we feel is the ideal growth marketing software stack.

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Growth Marketing Software Stack for B2B Companies

Lead Liaison

Growth marketing software has commonly been referred to as a strategy that focuses on the entire funnel, as opposed to the top, middle, or bottom. Small to mid-sized businesses and startups need to think out of the box and not expend precious cycles trying to mimic traditional sales and marketing methods. CRM : OneFocusâ„¢ â„¢.