Smashmouth Marketing

AUGUST 28, 2009

When we're selling our outbound marketing demand gen solutions, we get asked all the time, where can I find inexpensive b2b sales leads ? So below is a collection of data sources we've used in our lead generation work. Although, see Jigsaw, below. By far the best value on the market for the quality you receive.

B2B Sales 100

B2B Sales Sales Leads Jigsaw Sales Qualified Leads 100

Customer Experience Matrix

JULY 20, 2009

Summary: Active Conversion helps marketing and sales departments make the best use of leads they’ve generated outside the system. But while this cycle is simple, the actual boundaries of business marketing are not so clearly marked. Leads can enter from channels other than email. That’s just my problem as an analyst.

Active Conversion 120

Active Conversion Lead Scoring Lead Ranking Lead Management 120

The Point

DECEMBER 16, 2011

If you’re looking to integrate email into your lead generation mix in 2012, you would do well to consider list purchase as an increasingly viable option. Say you’re marketing a new product, and inbound marketing alone (content syndication, search, social media) won’t cut it. Let’s consider your options: List Rental.

De-duping 100

De-duping Buy InsideView Broadcasting 100

Customer Experience Matrix

JANUARY 7, 2010

Summary: the demand generation market will continue to grow in 2010, and it may attract some new, big competitors from outside the industry. But the real excitement will be features that expand the scope of demand generation products to support inbound marketing, better measurement, and more efficient content creation.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Marketing Automation Services Work Management 120

Smashmouth Marketing

DECEMBER 30, 2008

Lead generation in the world of b2b can be enhanced by social media, especially with early adopters, techies and the net-gen crowd. Call it Lead Gen 2.0, but in my opinion it is just traditional lead generation, demand creation and marketing with some new twists. Have someone dedicated to providing value to the market.

Lead Gen 100

Lead Gen Social Media Work Management Marketing Management 100

Smashmouth Marketing

DECEMBER 30, 2008

Lead generation in the world of b2b can be enhanced by social media, especially with early adopters, techies, and the net-gen crowd. Call it Lead Gen 2.0, but in my opinion it is just traditional lead generation, demand creation and marketing with some new twists. Have someone dedicated to providing value to the market.

Lead Gen 100

Lead Gen Social Media Work Management Marketing Management 100

Online Marketing Institute

JULY 31, 2009

B2B marketers looking for ways to turn their Web sites into demand generation tools have some new solutions to consider. Yesterday, Demandbase announced a new software suite to help marketers harvest passive traffic visiting Web sites. The technology appears useful at both ends of this spectrum.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

MLT Creative

SEPTEMBER 20, 2011

With more than 1,000 inbound marketers in attendance for the 2011 HubSpot User Group Summit, Brian Halligan and Dharmesh Shah highlighted a remarkable year of growth and innovation for HubSpot. 5 million leads. 5 million leads. Increase the quantity of available lead nurturing campaigns. 600 million visits.

Top of Funnel 40

Top of Funnel Advertising Agencies Jigsaw Funnel Advertising 40

Tomorrow People

NOVEMBER 22, 2019

How to use content to build a lead generation strategy that'll keep your sales team happy. Successful inbound marketing relies on supplying leads with the right information at the right time. 43% of all marketers generated at least 1 customer from a blog.”. Awareness content. Consider using: Blog posts.

Lead Gen 177

Lead Gen Marketing Qualified Leads Jigsaw Lead 177

WebMarketCentral

DECEMBER 8, 2008

With the economy now officially in a recession (as if we didn't know that), marketers are under increasing pressure to do more with less. On the interactive marketing side, few marketers will get budget increases enabling them to drive more clicks. One answer to this challenge is provided by "post-click marketing," a.k.a.

OpenTracker 20

OpenTracker LeadGenesys LEADSExplorer ReadyContacts 20

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. To succeed in social media, set aside your marketing plan , October 31, 2010 Forget your marketing PLAN? Ten social media problems that drive marketers nuts , October 21, 2010 Trying to deliver measurable business results from social media marketing can be frustrating.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40