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Enhancement Round-Up Q2 2021

Lead Liaison

Check out the powerful new enhancements on Lead Liaison’s Sales & Marketing Lead Management platform. The extension can create new Prospect Profiles in Lead Liaison or bring up the Profile of existing Prospects to provide greater context. Need help?

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Content Marketing Analysis: How to Win The CRM SaaS Market

Marketing Insider Group

Now we’re bringing it closer to our sales and marketing roots with a look into the content marketing performance of the top CRM platforms. We’ve helped companies build a content marketing strategy in just about every industry there is. When clients follow the guidelines presented, amazing results follow. Paid Costs.

Insiders

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The Truth about Cold Email

DiscoverOrg

But the key takeaway is this: you can send cold emails, you just have to make sure you’re following the guidelines set out in the statute. Even when following all of these guidelines and complying with federal regulations, you’ve got to be careful about how you send the messages. Bounce rates and email deliverability.

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Content is King in B2B Marketing, but Customers are the Power Behind the Throne

MLT Creative

Most marketers, especially those in B2B, understand the importance of customer relationship management. CRM tools like Salesforce , Sugar , SAP CRM and others have made it easier to integrate marketing automation with sales opportunities among a company’s current customers, in addition to nurturing leads from non-customers.

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2 Mistakes that Cause Content Syndication to Fail

Online Marketing Institute

As a very basic guideline, every content syndication lead should receive immediate, automated e-mail follow-up upon being imported into your CRM system. Sewell is president of Spear Marketing Group and a B2B marketing veteran with more than two decades experience in direct marketing, demand generation, and lead management.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. She gains valuable insight about your audience through Search Engine Marketing (SEM) and social media marketing. Alex Hisaka. alexhisaka. She also rocks on Twitter and shares her thoughts on The Fresh and Only. Paige ONeill.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. She gains valuable insight about your audience through Search Engine Marketing (SEM) and social media marketing. Alex Hisaka. alexhisaka. She also rocks on Twitter and shares her thoughts on The Fresh and Only. Paige ONeill.