Only B2B

JULY 13, 2023

B2B event marketing serves as a strategic approach for businesses to connect with their target audience, generate leads, and cultivate valuable relationships. To engage prospects and consumers, it requires planning and conducting events like conferences, trade exhibitions, and seminars.

Intent Data 62

Intent Data Intent Event Marketing Marketing AI 62

DealSignal

MAY 8, 2023

The eye in the sky doesn’t lie Best marketing play to quickly and effectively put more points on the board Leverage Your B2B intent data Run personalized email campaigns Work closely with your sales team Enrich your inbound leads Run pre-event marketing campaigns Is your team prepared to run the winning marketing play?

Ideal Customer Profiles 52

Ideal Customer Profiles Paid Content Marketing & Strategy Marketing Strategy 52

DealSignal

SEPTEMBER 22, 2019

Around this time, there are basically four weeks left for marketers to make an impact, given average B2B sales cycles. If, like most B2B marketers, you’re measured on leads (MQL/SQL), pipeline (opportunity conversion), and contribution to revenue, time could be running out to hit your numbers for the quarter or even the year.

Marketing Strategy 40

Marketing Strategy Marketing & Strategy Buyer Personas Marketing Qualified Leads 40

Ledger Bennett

OCTOBER 28, 2020

With a temporary and, in some cases, permanent shift toward remote workforces, tradeshow and event marketing in particular have seen a massive shift to the virtual realm. Leaving marketers to answer a key directive: “How do we effectively promote virtual events to drive attendance and impact revenue?”.

Ideal Customer Profiles 59

Ideal Customer Profiles Budget Programs Event Marketing Paper 59

Zoominfo

JULY 14, 2023

Events During the pandemic, virtual events took off as the core event marketing channel for many B2B businesses. The global virtual events market size was valued at $114 billion in 2021 and is anticipated to expand more than 21% year over year until 2030.

Paid Content 130

Paid Content Planning Marketing Report Marketing Budget 130

Single Grain

SEPTEMBER 22, 2022

Dive Deeper: MQL vs. SQL – Serve Up The Right Type Of Content To Your Leads. Who it’s for: Bloggers, marketing agencies, e-commerce websites, and small businesses. OptinMonster is a lead generation software that allows you to build marketing campaigns that generate high-quality leads. Third-party app integrations.

High Quality Lead 81

High Quality Lead Marketing Automation Services Lead Generation Lead Ranking 81

Terminus

NOVEMBER 28, 2017

In the example below, the enrollment criteria is based on three key factors: requesting a demo, meeting the MQL criteria, and having a high lead score. Depending on your business and how you use HubSpot Marketing, you may have different criteria. Improve the ROI of Events. Workflow Recipe #4: Post-Event Engagement.

Account Based Marketing 37

Account Based Marketing Hubspot Lead Ranking Paid Search Agency 37