Heinz Marketing

FEBRUARY 15, 2020

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the Web each week. We’ll miss a ton of great stuff, so if you found something you think is worth sharing please add it to the comments below. How to Make a Webinar Your Audience Will Love. A look at some webinar best practices for your business.

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SEO B2B Account Based Marketing ABM 98

ClearVoice

FEBRUARY 15, 2020

“Either write things worth reading or do things worth the writing.” — Benjamin Franklin. As freelance writers, we need to do both. If we stay stuck behind our computer screens, writer’s block can come to stay. It is in having experiences, being out in the world that the best ideas come. Journalists get out where the story is for a reason. People love stories.

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Storytelling Viral Marketing Stats Class 78

Kapost

FEBRUARY 15, 2020

Watch out world, there’s a new marketing tome in town—and it’s more than just a textbook. Toby Murdock, co-founder of Kapost, has finally blessed us with the content guide for. The post Sneak Peek of Our New Book: Mastering One Voice appeared first on Kapost Blog. To find more please visit Kapost Blog - Challenging the Content Quo.

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Content Marketing & Strategy Marketing Marketing Strategy 62

The Brit Agency

FEBRUARY 15, 2020

Storytelling should be the beating heart of inbound Marketing. As humans we are drawn to connect with and remember good stories. We find dry facts and lots of data hard to remember, but we can feel a connection and bond with well told stories. In fact, storytelling in marketing is really nothing new. Telling stories in advertising goes back to the best TV ads of the golden TV era which had traditionally used storytelling to great effect using humour and emotional ties, with the home consumer aud

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Storytelling Inbound Marketing B2B Advertisements 53

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Webinar Metrics

Televerde

FEBRUARY 15, 2020

From inside Perryville Correctional, Televerde’s Charlotte Willenzik challenges the public outrage that came in late December when it was reported that Mike Bloomberg contracted with a call center staffed by inmates to make calls on behalf of his campaign. Read the New York Daily News Op-Ed >>> The post NY Daily News Op-Ed: Mike Bloomberg, Please Exploit my Labor: A Prisoner Wants to Work appeared first on Televerde.

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Campaigns Opinions Contacts Business 52