Hinge Marketing

DECEMBER 2, 2014

In a study of competitions for professional services sales, the winning firms consistently did one thing: successfully educated their prospects. Forrester’s 2014 Technology Trends revealed that for many firms “the minimum cost of a data breach is $10 million, and in many cases it can be much larger.”

Trends 71

Trends Marketing Management Lead Ranking Planning 71

Content Standard

DECEMBER 2, 2014

The Hootsuite Social Business Benchmark study found that social media is not only gaining popularity among global marketers, but it’s also delivering results. As platforms mature—or get smarter at attracting users, in Pinterest’s case —such customized approaches are always subject to change.

Social Marketing 40

Social Marketing Social Media Marketing & Strategy Case Studies 40

LeadSquared

DECEMBER 2, 2014

If you are offering a service, give them a case study. If you give web development and app development services, you could probably give a couple of whitepapers, you could give a couple of case studies of people who have already been making use of your service. You can offer something for free. Question 12.

Traffic 52

Traffic Lead Scoring Lead Ranking Webinar Metrics 52

Vidyard

DECEMBER 2, 2014

Hosting video yourself allows you to use video on every marketing channel, and maximize the value of your video content: Owned Web: Whether you’re using testimonials, case studies, culture videos or explainer content, having your video on your own site allows you to boost your SEO ratings by adding video to your sitemap, and keeping prospects (..)

Sales Qualified Leads 51

Sales Qualified Leads High Quality Lead Lead Scoring Lead Ranking 51

Advertisement

Real-world case studies from companies who license data to fuel industry-leading products. When selecting data providers, companies must ensure they’re tapping into comprehensive, high-quality streams of fresh information which can be easily integrated into their products in a privacy-compliant manner.

Product

LEADership

DECEMBER 2, 2014

So here is a fairly obvious statistic from the B2B 2015 Content Marketing Benchmarks, Budgets and Trends Study by Content Marketing Institute and MarketingProfs: 70% of B2B marketers are producing more content this year than last year. Working closely, the departments study feedback and data to determine what content is working, what’s not.

Paid Content 86

Paid Content Lead Generation Planning Sales Qualified Leads 86

Content Standard

DECEMBER 2, 2014

You can bring content marketing to life with the case study of a household brand. If your one-liner sparks a deeper conversation, further explain content marketing with a relatable example. Specificity allows people to picture concepts in action.

Content Marketing 42

Content Marketing Planning Content Blast Campaigns 42

Advertisement

A unique case-study, complete with hard metrics and step-by-step process breakdown. Data Axle’s ultimate guide to omnichannel marketing explores how you can turn data into actionable insights to give buyers what they really want – personalized, relevant, timely messaging. Today’s consumers have evolved.

Interactive Marketing

Speaker: Paul Slack, Vende Digital CEO

On October 11th, understand how to navigate the AI landscape confidently, turning insights into groundbreaking strategies that set you apart. Why attend?

B2B Marketing

Speaker: Christopher Ryan, Founder and CEO of Fusion Marketing Partners

Using proven strategies and successful case studies, he will cover: Setting up a front-end system that effectively captures and acquires prospects; Creating a lead nurture program that can double your results without increasing costs; How to identify and isolate any points of failure.

Lead Nurturing

Advertisement

The playbook outlines the four phases of program development and illustrates each point with real-world case studies from retailers that have found success. Download now!

Acquisitions

Advertisement

Download Printfection’s latest swag ebook, packed with strategic ideas and customer case studies. Smart companies are realizing tremendous business value by implementing a swag marketing strategy – so, are you ready to get started?

Marketing & Strategy

Advertisement

9 inspiring case studies that demonstrate the power of the CPE. Influitive calls this the Customer-Powered Enterprise—and it can benefit Marketing, Customer Success, Sales, Product Development, Employee Engagement, Developer Relations, and Partner Engagement.

Case Study