Brandfolder

MARCH 26, 2023

Whether or not you’ve personally experienced burnout, it’s undeniable that it’s been on the rise in the last few years. In 2022, over [four million]([link] Americans quit their jobs every.

Creativity 97

Creativity Tips Personalization 97

G2M Solutions

MARCH 26, 2023

Swimming, as your audience does, in a sea of endless content, creating emails that people actually read can feel like you're drowning; fighting a losing battle. The answer however is simple. Build compelling content. That's it really. Three little words. Thank you and have a nice day! If only it was that easy. Of course, those three little words are deceptively simple But with some clear thinking and planning it's perfectly possible, to maintain and indeed increase your email nurture open rates.

Campaigns 87

Campaigns Ad Building Email Marketing Open Rate 87

Heinz Marketing

MARCH 26, 2023

By Brittany Lieu , Marketing Consultant at Heinz Marketing What does your copywriting process look like? Mine usually includes reviewing a handful of references, oftentimes extensive research, a few drafts and if I’m really lucky, no writer’s block. With that said, my writing workflow is rarely smooth and fast. Despite hesitations about quality and authenticity that surround using AI-powered tools like ChatGPT in marketing, AI-generated content can be the creative catalyst you need to re

Copywriting 59

Copywriting User-Generated Content Landing Pages Email Marketing 59

B2B Marketing Directions

MARCH 26, 2023

Source: Shutterstock Key Takeaways A growing number of companies are adopting account-based programs that treat customers differently based on their perceived value to the company. Most companies determine the value of accounts based on current revenue and future growth potential, but most don't track account profitability or use it to judge the value of individual accounts.

B2B Marketing 52

B2B Marketing B2B Sales Account Based Marketing Marketing Strategy 52

Advertisement

According to 3BL and TriplePundit’s Consumer Insights & Sustainability Benchmark two-thirds of U.S. adults actively seek and follow sustainability issues. This leaves room for businesses to fill in the gaps currently seen between consumer expectations and corporate ESG communication. This research reveals what issues consumers care about and how businesses can tailor their communications to different segments of consumers.

Business

Terkel Marketing

MARCH 26, 2023

How Do I Promote a Small Business With Content Marketing? From providing enthusiastic updates about your business to connecting with the target audience, here are 12 answers to the question, “What are ways to promote a small business with content marketing?” Show Pride in What You Do Focus on Quality and Value Create a Strong […] The post How Do I Promote a Small Business With Content Marketing?

Content Marketing 45

Content Marketing Small Business Marketing Promotion Content 45