Content Standard

APRIL 22, 2015

He is looking for other ways to show marketing attribution and contribution last quarter. Similar to your content marketing programs, in order to prove ROI on your content, you can’t work in silos: It’s a collaborative effort between many departments. There are many tools to help de-dupe your database (i.e.

Marketing Attribution 40

Marketing Attribution ROI De-duplication De-duping 40

Zoominfo

APRIL 23, 2020

How many contacts, notes, and valuable pieces of information are in your CRM or marketing automation tool? (If We’re talking high bounce rates , irrelevant messaging, and time wasted calling wrong numbers or contacts who no longer work with the company. Sloppy Databases Are a Waste of Time.

Ideal Customer Profiles 189

Ideal Customer Profiles Enterprise Management Marketing Automation Services Work Management 189

Heinz Marketing

AUGUST 5, 2021

Integrate data silos while de-duping and normalizing records so your sales and marketing teams have a single source of rich, accurate account data. The account team and tech support were great to work with from the first kickoff, and had clear and specific instructions to get us set up. Next up: Marketing Automation.

Account Based Marketing 117

Account Based Marketing ABM Marketing Automation Services De-duping 117

DiscoverOrg

MAY 7, 2019

How many contacts, notes, and valuable pieces of information are in your CRM or Marketing Automation tool? (If We’re talking high bounce rates, irrelevant messaging, and time wasted calling wrong numbers or contacts who no longer work with the company. See if we integrate with your marketing automation or sales tracking system.

Ideal Customer Profiles 153

Ideal Customer Profiles Marketing Automation Services Enterprise Management Work Management 153

Adobe Experience Cloud Blog

MARCH 20, 2013

He is an expert in marketing automation and lead management best practices. In that spirit, we’ve asked some of the big brains on the marketing automation scene for tips, tricks and best practices that will help marketers make it rain with their next marketing automation program or campaign.

Marketing Automation Services 48

Marketing Automation Services Marketing Automation Automation Practices 48

SalesIntel

OCTOBER 1, 2021

An ideal CRM should allow organizations to target diverse audiences, develop intelligent automation based on the activities of a single lead or client, work proactively with contacts, and maintain relationships. CRMs that integrate well with your other tools are essential for not having to do the same work twice.

Marketing Automation Services 98

Marketing Automation Services CRM Tools Work Management 98

Datafusion Solutions

AUGUST 21, 2020

Mass marketing rarely works these days, especially in the B2B realm. By telling you more about clients—both how they are working now and what they need for the future—business technographics can help you focus on this “audience of one” marketing style. Use Technographic Targeting in place of Quality CRM Data.

Work Management 59

Work Management Account Based Marketing Marketing Management B2B 59

Engagio

OCTOBER 20, 2020

Some of the hardest working reps get creative and learn to exploit tools and hacks to begin to automate some of this manual work. There are leads currently living in your CRM, marketing automation, or ERP systems that can be mined. It involves working with freelancers (generally overseas). Outsourcing.

Account Based Marketing 114

Account Based Marketing ABM Ideal Customer Profiles Work Management 114

DemandBase

OCTOBER 20, 2020

Some of the hardest working reps get creative and learn to exploit tools and hacks to begin to automate some of this manual work. There are leads currently living in your CRM, Marketing Automation, or ERP systems that can be mined. Once you start getting work back, remember to review it. Outsourcing.

Account Based Marketing 52

Account Based Marketing ABM Ideal Customer Profiles Work Management 52