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Experts Weigh In on Data Hygiene Best Practices

Zoominfo

But this can leave your contact and company data fraught with errors and inconsistencies. Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well. Data hygiene is the continuous practice of eliminating dirty data to maintain a clean database.

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ZoomInfo and Salesforce: Meet Your Go-To-Market Success Machine

Zoominfo

For many companies, ZoomInfo serves as the information engine that powers how they go to market. With this intel, you can: Identify and target your best prospects Access up-to-date company and contact information Prioritize leads Close more sales. How are go-to-market teams more productive with ZoomInfo and Salesforce?

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ZoomInfo and Salesforce: Meet Your Go-To-Market Success Machine

Zoominfo

For many companies, ZoomInfo serves as the information engine that powers how they go to market. Processes and contact ownership also get murky, with reps working on the wrong accounts or emailing people who have already opted out of emails. How are go-to-market teams more productive with ZoomInfo and Salesforce?

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Your B2B Database: Having A Very Data New Year in 2021

Zoominfo

As the heart of any data-driven company, your database helps sales and marketing professionals understand prospects in-depth, improve segmentation, pinpoint audiences,, and convert more leads. Remember: data comes first in a database strategy. Improve Your Data Quality. Invest in Third-Party Data.

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Why Settle for Less? Choose DealSignal Over Zoominfo and Apollo

DealSignal

In a Nutshell When it comes to picking the right B2B data platform for handling business data, it’s a tough call. You’ve probably heard of DealSignal , ZoomInfo, and Apollo, right? A notable shortcoming of ZoomInfo is the static nature of its database. That’s where DealSignal comes in.

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How to Avoid the Spam Trap

Zoominfo

While it’s impossible to avoid spam traps entirely, good data hygiene will help you limit exposure. In most cases, this happens as a result of the sender’s lack of data hygiene , and the consequences can be severe. But sometimes spam traps find their way onto the email list of a legitimate sender.

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Your Guide to Choosing a B2B Data Provider

Zoominfo

This data is split into three types: intent, fit, and opportunity. Intent Data. Intent data is used to discover buying signals found by tracking multiple sources. As the name suggests, fit data helps find leads that are fit to be a customer for your company. It encompasses demographic data including: .