Zoominfo

JULY 29, 2019

But this can leave your contact and company data fraught with errors and inconsistencies. Although most companies have now adopted some version of a data hygiene strategy, dirty data is still very much alive and well. Data hygiene is the continuous practice of eliminating dirty data to maintain a clean database.

Data Hygiene 130

Data Hygiene Zoominfo Practices Marketing AI 130

Zoominfo

JANUARY 5, 2021

You fuel your CRM with powerful deal-making data. For many companies, ZoomInfo serves as the information engine that powers how they go to market. Processes and contact ownership also get murky, with reps working on the wrong accounts or emailing people who have already opted out of emails. That’s where Salesforce Sync comes in.

Zoominfo 173

Zoominfo Data Hygiene Paid Search Agency Lead Scoring 173

Zoominfo

JANUARY 5, 2021

You fuel your CRM with powerful deal-making data. For many companies, ZoomInfo serves as the information engine that powers how they go to market. Processes and contact ownership also get murky, with reps working on the wrong accounts or emailing people who have already opted out of emails. Let’s take a look.

Zoominfo 130

Zoominfo Data Hygiene Paid Search Agency Lead Scoring 130

Zoominfo

DECEMBER 23, 2020

As the heart of any data-driven company, your database helps sales and marketing professionals understand prospects in-depth, improve segmentation, pinpoint audiences,, and convert more leads. Remember: data comes first in a database strategy. Improve Your Data Quality. Invest in Third-Party Data.

Ideal Customer Profiles 245

Ideal Customer Profiles Zoominfo Verticals Data Hygiene 245

DealSignal

MARCH 17, 2023

While ZoomInfo tops out at max 70% data accuracy, DealSignal offers fresher, more accurate, dynamic data at a market-leading 97% + thanks to our dynamic, multi-step verification process that uses AI and machine learning algorithms, robots, and human researchers to reverify your data just before it’s delivered to you.

Zoominfo 52

Zoominfo Comparison Marketing Automation Services Ideal Customer Profiles 52

Zoominfo

AUGUST 2, 2020

This data is split into three types: intent, fit, and opportunity. Intent Data. Intent data is used to discover buying signals found by tracking multiple sources. As the name suggests, fit data helps find leads that are fit to be a customer for your company. Opportunity Data.

Enterprise Management 245

Enterprise Management Ad brokers Work Management Marketing Management 245

Zoominfo

SEPTEMBER 18, 2018

If you want to execute a successful personalized marketing campaign, data hygiene must be a priority. You think you’ve crafted the perfect personalized email—when what you’ve really done is showcased your low-quality data and lack of marketing know-how. Personalization. Aggressive personalization.

Personalization 206

Personalization Marketing Automation Services Paid Search Agency Zoominfo 206