Marketing Insider Group

NOVEMBER 28, 2023

As you grow, consider bringing on additional managers, curators, specialists, and even a chief content officer. Consider the LinkedIn data on these organizations: HubSpot lists 2,203 of its 9,454 employees as having content marketing roles. With capable individuals, you’ll be able to slot the right people into each position.

Digital Asset Management 270

Digital Asset Management Marketing & Strategy Marketing Strategy Work Management 270

SalesIntel

FEBRUARY 20, 2023

HubSpot Research found a positive relationship between the number of opportunities in your pipeline per month and revenue achievement. When we put the lens of technology, what we found were companies that have already invested in CRM, like Salesforce and HubSpot. What was your experience with that? Did those match up well?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Bombora 52

SalesIntel

FEBRUARY 20, 2023

HubSpot Research found a positive relationship between the number of opportunities in your pipeline per month and revenue achievement. When we put the lens of technology, what we found were companies that have already invested in CRM, like Salesforce and HubSpot. What was your experience with that? Did those match up well?

Intent Data 52

Intent Data Marketing Analytics Tools Ideal Customer Profiles Intent 52

Scoop.it

MARCH 17, 2022

How to Build an SMB Content Strategy. Doing competitor research and finding your positioning. Now that you know the ingredients of an effective SMB content strategy, let’s look at some of these principles in action. HubSpot is a prime example of a market leader that built its brand through content strategy.

Small Business Marketing 90

Small Business Marketing Webinar Metrics Top of Funnel Ad Building 90

Hubspot

MAY 3, 2018

A few big companies like Apple, Facebook, and Google shape our social lives, curate how we consume information, and influence what we buy. Lately we’ve seen more and more HubSpot customers thrive in ecommerce, even though Amazon sells similar or even identical products as them. It’s a good time to be an Ecommerce SMB.

Amazon 73

Amazon eCommerce Ad Building Business 73

Atomic Reach

APRIL 2, 2019

Marketers who have prioritized blogging are 13 times more likely to enjoy positive ROI. Almost 77 percent of professional marketers and SMB owners that have used video marketing say that it has had a direct impact on sales. marketers who spend more than $25,000 per year save an average of 13 percent in overall cost per lead.

Paid Content 94

Paid Content Statistics Planning Marketing Automation Services 94

Hubspot

JUNE 19, 2014

That''s why we curated 60 of the most common marketing acronyms into an epic glossary you can skim, study, or bookmark and save for later. HubSpot has APIs that developers use to get information from our software into theirs. At HubSpot, we think COS (Content Optimization System) is better than CMS. BR: Bounce Rate.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28