LiveIntent launches Identity Enrichment on Salesforce AppExchange
Martech
NOVEMBER 29, 2022
The Identity Enrichment app lets users match customers in their CRM against identity, demographic and behavioral data from the updated and licensed LiveIntent Identity Graph. Once the customer in the marketer’s CRM is matched with the graph, LiveIntent will dedupe, cleanse and enrich the first-party data around the customer.
Let's personalize your content