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Swagger: How to Keep It Real and Why Brand Authenticity Matters

B2B Digital Marketer

After all, customer perception can either make or break a business. Businesses are composed of people, and B2B is actually Human-to-Human (H2H) or People-to-People (P2P). Leslie Ehm is a former TV host and advertising Creative Director turned training guru. And she’s there for ALL of it. Podcast Timestamps/Outline.

P2P 52
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A Quick Guide to Snapchat for Nonprofits

Hubspot

Snapchat is on the rise in a big way. Organizations such as Ocean Conservancy, Human Rights Campaign, and Girl Guides of Canada are all embracing this social network, and setting it up is more simple than you might think. First, filters in Snapchat are one of its defining - and super dynamic - features. Snap to it.

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Engagement is Everything: Our Takeaways from Marketing Nation 2015

Vidyard

Spring has sprung, and thousands of marketers descended on San Francisco to learn from one another, share some drinks at the annual gala, and discover new technologies to take their marketing to the next level. Marketo’s Marketing Nation Summit is like starter’s pistol for marketers in Q2. ” Mass advertising is dead.

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Once a unicorn, always a unicorn: Flock Freight’s Bob Wolfley on disruptive innovation, creativity and social careers

Sprout Social

Writing emo poetry on MySpace notes revealed a passion for creative writing. His creative priorities shifted from managing The Traveling Unicorn account to his career when he joined MeUndies. Along with campaigns, we discussed making risks on social and his views on innovation, like artificial intelligence.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. B2B and B2C have something in common: they are both P2P. But, the reality is that we are all people communicating with other people.

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Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. B2B and B2C have something in common: they are both P2P. But, the reality is that we are all people communicating with other people.

article thumbnail

Recap of Social Media Day San Diego: Our thoughts and Reactions

GreenRope

All that talk about Facebook, LinkedIn, Twitter, and Google+ gets us all excited! Most of the presenters were extremely informative, yet quite basic on the social media front. B2B and B2C have something in common: they are both P2P. But, the reality is that we are all people communicating with other people.