article thumbnail

Search: Moving Beyond Your Website in 2013

KoMarketing Associates

At SMX West this past March, Duane Forrester of Bing mentioned that everyone should fill out as much information about his or her business as possible in Facebook. Fill out your bio with information about the company, your phone number, and of course include a link to your website. How can you deliver that to them?

article thumbnail

Search Engine Advertising – Best & Worst of Paid Search 2016

QuanticMind

What were the best & worst of search engine advertising in 2016? Register for the webinar featuring Forrester Research and receive a free copy of the full report. Search engine advertising remains a challenging field that is constantly changing.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Report: Many Marketers Still Lack a Sufficient Identity Resolution Program

KoMarketing Associates

Identity resolution – the ability to identify customers across devices – is essential for marketers measuring the results of their campaigns. Forrester recently published the “Is Your Identity Program Built On A House Of Cards?” According to the results, just 4% of marketers measure ROI over a period of six months or longer.

article thumbnail

4 Ways to Market Your Tech Company

The Lead Agency

With such high competition, this can require a significant marketing budget. In order to get noticed, tech marketers have to drive awareness and demand for their technology solutions through a range of channels such as Search Engine Marketing, Display Advertising, Remarketing, Social Media Trade Shows, and PR efforts.

article thumbnail

B2B Lead Generation Boosters: 25 Rocket-Fueled Strategies and Ideas to Propel Your Pipeline

NetLine

Source: Forrester Some of the lead types that have featured in versions of this model include: Inquiries (INQs): As the name suggests, these are leads that have come as the result of direct contact from potential customers. You’ll also want to integrate intent data into your marketing automation tools for maximum impact.

article thumbnail

The Customer Journey Starts Here

GreenRope

A study by Forrester shows the following compelling statistic: “44% of online consumers say having questions answered by a live person while in the middle of an online purchase is one of the most important features a website can offer.” Typically, you do a Google search. Typically, you do a Google search. Am I right?

article thumbnail

The Customer Journey Starts Here

GreenRope

A study by Forrester shows the following compelling statistic: “44% of online consumers say having questions answered by a live person while in the middle of an online purchase is one of the most important features a website can offer.” Typically, you do a Google search. Typically, you do a Google search. Am I right?