Valasys

SEPTEMBER 19, 2019

Moreover, 80% of the B2B leads generated on social media come through LinkedIn & 50% of the website traffic originating from social media comes through LinkedIn ( Source: Sophisticated Marketer’s Guide to LinkedIn). This Social Media KPI helps in visualizing what are the prime geographies fetching relevant traffic on the platform.

Cost per Acquisition 40

Cost per Acquisition CPA ROMI Marketing Management 40

Hinge Marketing

FEBRUARY 9, 2017

There was so much distance between a given marketing strategy and its results that teasing out a correlation between cause and effect was difficult, if not impossible. Return on marketing investment — or ROMI — is a measure of a firm’s marketing efficiency. And chances are, there is some correlation between web traffic and conversions.

Work Management 48

Work Management Marketing Management Service ROMI 48

Content Marketing Institute

APRIL 23, 2018

For example, are you looking for: Website traffic growth? But more robust analytics tools are available to provide deeper insights, including solutions that automate common measurement tasks for easier ongoing analysis, as well as those that correlate findings across multiple content platforms.

Lead Scoring 108

Lead Scoring Lead Ranking Enterprise Management Template 108

Valasys

AUGUST 19, 2019

Furthermore, two independent studies by HubSpot unveil following statistics: 65% of the businesses acceded that driving traffic on their websites & generating quality leads were amongst their biggest marketing challenges. All these factors have a direct correlation with healthier Click-Through Rates (CTRs).

Lead Generation 40

Lead Generation Top of Funnel Lead Ranking Sales Qualified Leads 40

Valasys

AUGUST 1, 2019

Let’s scrutinize the specific aspects of LinkedIn advertising that the marketers need to incorporate into their advertising strategies (particularly those that optimize audiences’ engagement reflecting on the recent algorithm update), to optimize their Return on Marketing Investment (ROMI): 1.

Paid Content 45

Paid Content Advertising Agencies Linkedin Advertisements 45

Valasys

SEPTEMBER 10, 2019

While the prospects are essentially present on all the platforms across the web, not all the referral channels contribute to the web traffic in the same proportion. Therefore, marketers must figure out social media & other referral channels that drive the maximum traffic on their websites.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Valasys

AUGUST 9, 2019

As per a report published in the Search Engine Journal (SEJ), 51% of the online traffic on a website is a repercussion of organic searches. Targeting, attracting & converting the prospects from multichannel helps the organizations in attracting high-quality traffic as well as in expediting the sales conversions by intent-based targeting.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40