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The Correlation and Impact of SEO on Lead Generation

Benchmark Email

It may not be a major challenge getting followers or views on social media, but driving traffic to your site and turning visitors into potential customers is another game entirely. How do you optimize… The post The Correlation and Impact of SEO on Lead Generation appeared first on Benchmarkemail.

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Understanding the Correlation Between Ad Extensions and Ad Rank

SmartBug Media

Google Ads are based on search intent, so the keywords you’re competing against take on a crucial role in this section because this directly correlates with your budgeting and positioning strategy. Pay attention to new keywords that are driving traffic to your site that you didn’t consider before. Related Auctions.

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Taking Our Own Medicine: Our Strategic Approach to Generating More Organic Traffic

Marketing Insider Group

We are keenly aware that one of the biggest struggles any company deals with is generating more organic traffic. Quick Takeaways: You don’t need a huge budget to attract quality website traffic. The Problem: The Struggle to Get Traffic and Attention on Your Website Is Real. It’s a challenge to cut through the noise.

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Shadow Traffic: Why Your Traffic Numbers Are Off By 20%

Parse.ly

Getting the complete picture of your traffic has always been challenging. Dark traffic first popped up in 2012, when it became clear that traffic stripped of its referrer information was categorized as “direct.” What is Shadow Traffic? What Causes Shadow Traffic? The Rise of Shadow Traffic. Want Parse.ly

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What Is Domain Authority and Why Is It Important?

Marketing Insider Group

Over 55% of websites don’t receive organic traffic because they don’t have backlinks. A recent study found that domain ratings and keyword rankings are closely correlated, proving that domain authority is helpful when estimating a website’s likelihood of seeing organic traffic on search engines. Image Source: Ahrefs.

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Gain Organic Traffic From Social Media Conversations

Conductor

The problem modern SEOs face today is one of falling organic traffic, as the amount of organic traffic that Google sends to other sites has declined nearly 15% between 2016 and 2019. The paper finds that there is a 9-10 week lag, but correlation , between social media conversations and the ensuing search results for the topic searched.

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To Allow Blog Comments or Not? Here’s What the Data Shows

Optinmonster

When it comes to your content marketing, you can safely assume that the more traffic you get, the more revenue you’ll be able to generate. So the question becomes, do blog comments lead to more traffic? What they found about the correlation between blog posts and views/links was fascinating. He found that approx.