Hinge Marketing

FEBRUARY 9, 2017

There was so much distance between a given marketing strategy and its results that teasing out a correlation between cause and effect was difficult, if not impossible. Return on marketing investment — or ROMI — is a measure of a firm’s marketing efficiency. And chances are, there is some correlation between web traffic and conversions.

Work Management 48

Work Management Marketing Management Service ROMI 48

Valasys

SEPTEMBER 10, 2019

While the prospects are essentially present on all the platforms across the web, not all the referral channels contribute to the web traffic in the same proportion. Therefore, marketers must figure out social media & other referral channels that drive the maximum traffic on their websites.

Word of Mouth 40

Word of Mouth WOMM B2B Marketing Marketing AI 40

Anteriad

APRIL 25, 2023

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Retargeting is in use when you see an Amazon ad following you from site to site based on your last Amazon search.

Paid Content 95

Paid Content Sales Management B2B Sales Top of Funnel 95

Anteriad

APRIL 25, 2023

Banner ads A web banner or banner ad is online advertising delivered by an ad server. It embeds the ad in a web page with the hope of attracting traffic to the advertiser’s website. Retargeting is in use when you see an Amazon ad following you from site to site based on your last Amazon search.

Paid Content 84

Paid Content Sales Management Top of Funnel B2B Sales 84